Marketing Coordinator

Tomlinson Group of Companies; Ottawa; Hybrid; CAD 69,000 - 83,000; Full time

Benefits offered by this job

Competitive wages

Bonus programs

Employer paid health benefits

Extensive training programs

Retirement benefits program

Employee discounts

Job summary

The Tomlinson Group of Companies is seeking a Marketing Coordinator to support various marketing initiatives. This role involves coordinating social media, digital advertising, and internal communications while ensuring brand standards are met.

The ideal candidate will have 3-4 years of marketing experience and familiarity with Adobe Creative Suite. The expected salary range is $50,000 to $60,000 annually, commensurate with experience.

Qualifications

• 3-4 years of experience in marketing, communications, or social media.
• Strong organizational skills to manage multiple projects.
• Experience in digital advertising and email marketing.

Responsibilities

• Coordinate day-to-day social media management.
• Manage and optimize Google Ads and social media campaigns.
• Monitor, analyze, and report on marketing performance.
• Develop marketing designs and print materials.
• Support event planning and execution.

Skills

Social media management

Adobe Creative Suite

Project management

Writing and editing

Event coordination

Analytical skills

Education

Post-secondary education in Marketing, Communications, Business

Tools

Salesforce Marketing Cloud Growth

Job description

Marketing Coordinator

The Marketing Coordinator is responsible for supporting marketing and communications initiatives that align with organizational and marketing strategic goals. This role coordinates key marketing programs across social media, internal communications, digital marketing, events, campaigns, and general marketing activities. Working closely with stakeholders across the organization, the Marketing Coordinator ensures marketing activities are delivered on time, aligned with business objectives, and consistent with Tomlinson's brand standards.

Location: 100 Citigate Drive

Vacancy Type: Replacement

KEY RESPONSIBILITIES

• Social Media Coordination: Coordinate day-to-day social media management, including community engagement, monitoring and responding to comments and messages, scheduling approved content with the Content Strategic, and coordinating recurring employee recognition content including core values coin, watch and jacket posts.
• Digital Advertising: Manage and optimize assigned Google Ads and social media advertising campaigns, monitor performance, identify trends, and recommend opportunities.
• Marketing Communications: Develop, coordinate, write and edit internal communications, including newsletters, TV slides, articles, announcements and award submissions while ensuring alignment with company brand standards.
• Reporting & Analysis: Monitor, analyze and report on Google Ads, social advertising, and email marketing performance to identify results, trends and opportunities for improvement.
• Internal Marketing Designs and Print Materials: Develop and coordinate marketing designs, signage, presentations and print materials in alignment with sales goals and company brand standards.
• Marketing Administration: Monitor the marketing inbox, process Pos and GRs, and provide general administrative support to the marketing department.
• General Marketing Support: support the successful execution of divisional marketing strategies and other priorities by coordinating assigned campaigns, communications, advertising, collateral and special projects.
• Event Coordination: Support the Event Lead with the planning and execution of internal events (10 to 500+ attendees), including logistics, vendor and volunteer coordination, event communications, on-site support, and post-event surveys and reporting.
• Ensure all communications and materials align with established brand standards, messaging and visual identity.
• Work collaboratively with marketing team members, other internal teams, and external collaborators to support marketing initiatives.
• Coordinate assigned deliverables from planning through completion, ensuring timelines and requirements are met.

QUALIFICATIONS

• Post-secondary education in Marketing, Communications, Business, or a related field.
• 3 – 4 years of experience in marketing, communications, social media management, or a related role.
• Experience with Adobe Creative Suite is required, including Illustrator, InDesign, and Photoshop.
• Experience coordinating marketing campaigns, digital advertising, email marketing, analytics, and reporting across Google Ads, LinkedIn Advertising, and Meta Business Suite.
• Experience managing corporate social media platforms, including scheduling, publishing, monitoring, and reporting.
• Experience coordinating internal communications, newsletters, announcements, and employee engagement communications.
• Strong writing, editing, proofreading, verbal communication, and interpersonal skills.
• Strong organizational and project management skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Strong analytical and problem-solving skills, with high attention to detail and a commitment to brand consistency.
• Experience coordinating events and working with external vendors is considered an asset.
• Experience using Salesforce Marketing Cloud Growth is considered an asset.

COMPENSATION INFORMATION

The expected range for this position is $50,000 - $60,000 annually. Placement within the range is dependent on a variety of factors including qualifications and experience.

TOMLINSON OFFERS

• Competitive wages
• Bonus programs
• Employer paid health and dental benefits
• Extensive training programs and tuition reimbursement
• Retirement benefits program
• Family-oriented team environment
• Employee discounts and other rewards programs

The Tomlinson Group of Companies encourages applications from all qualified candidates. Please contact Human Resources if you need accommodation at any stage of the application process or want more information on our accommodation policies.We are committed to leveraging the latest technology to enhance our recruitment process. We may use AI tools in the screening and selection of candidates to efficiently and fairly assess all applicants. A Recruiter will review all results generated by AI. If you have any questions, please contact our HR department.