Marketing & Content Specialist

General Fusion; Richmond; Hybrid; CAD 75,000 - 85,000; Full time

Job summary

A technology firm in Richmond is looking for a Content Specialist to lead onsite communications and create engaging content that showcases its mission in energy technology. The role requires a post-secondary degree in Marketing or Communications and a minimum of 5 years of relevant experience. The firm offers flexible hours, comprehensive benefits, and a dynamic company culture.

Benefits

Flexible hours

Four weeks vacation

Comprehensive benefits package

Professional development support

Qualifications

• Minimum 5 years of experience in content creation.
• Proficiency with presentation and graphic design tools.
• Experience managing website and social media content.

Responsibilities

• Lead onsite communications documenting progress.
• Create content such as videos and social media posts.
• Manage vendors for materials like animations and graphics.

Skills

Content creation

Communication skills

Photography

Social media management

Event planning

Education

Post-secondary degree in Marketing or Communications

Tools

InDesign

Photoshop

PowerPoint

Excel

Job description

About the Role :

Assembly of LM26 was completed in our state-of-the-art laboratories in December 2024, and operations are now underway. (Check out this video showing the work.) As we advance this revolutionary technology, we need your help to capture our progress every step of the way. Get the latest status update in our most recent blog post, which also serves as an example of the type of product this role will support.

The Content Specialist acts as the company’s photojournalist and is at the heart of the action. Reporting to the Manager, Marketing and Communications, you would be joining the team responsible for sharing General Fusion’s mission—that we’re transforming the world’s energy grid with our uniquely practical technology—with all external audiences using the company’s owned channels (e.g., newsletter, blog, social media, and website), in addition to liaising with media around the world (e.g., New York Times, CNN, Economist, and Science). This position will require the successful individual to be in office 4 days per week.

Responsibilities :

Duties include but are not limited to the following :

• Lead onsite communications, documenting progress in our state-of-the-art facility, taking photos and videos, and managing vendors supporting these efforts.
• Create content such as short videos, web materials, presentations, blogs, and social media posts that showcase the company.
• Liaise with third-party vendors to create materials such as animations and graphics.
• Upload content to platforms including MailChimp, Meltwater, WordPress, and social media accounts.
• Monitor and analyze media, social media, and website analytics to assess campaign effectiveness.
• Maintain reporter and events databases.
• Conduct media and issues-related research.
• Ensure brand standards and messaging are consistent across all platforms.
• Plan and manage events, conferences, media days, and site tours.
• Maintain an internal database of media materials, including photographs, videos, publications, and coverage.
• Prepare documentation and content with internal teams for media, customer, government, investor, supplier, NGO, and stakeholder communications.
• Anticipate communication needs and prepare accordingly.
• Assist with internal corporate communications development and dissemination.
• Perform additional duties as assigned.

Requirements :

• Post-secondary degree in Marketing, Communications, or related field.
• Minimum 5 years of experience creating content in journalism, corporate communications, or marketing (experience in energy, R&D, or technology is an asset).
• Proficiency with presentation and graphic design tools such as InDesign, PowerPoint, Photoshop, Excel, etc.
• Experience working with technical experts to develop accessible public messaging.
• Experience managing website and social media content (LinkedIn, Instagram, X, Facebook, YouTube).
• Ability to handle sensitive information discreetly.
• Ability to work independently with remote supervision.
• Genuine curiosity and enthusiasm for energy issues, science, and technology.

What We Offer :

• Flexible hours - Hybrid work environment
• Four weeks’ vacation and 10 days personal time
• Comprehensive benefits package
• RRSP contributions
• Support for professional development
• Dynamic company culture—passionate, innovative, and committed!

Salary :

$75,000 - $85,000 annually

Applications :

We thank all applicants for their interest. Only those selected for an interview will be contacted.

General Fusion is committed to diversity and equal opportunity employment. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age.