Marketing Communications Associate

IFG International Financial Group Ltd; South Frontenac; Hybrid; CAD 55,000 - 75,000; Full time

Job summary

A leading client in the Canadian banking sector is seeking a Marketing Communications Associate for a 14-month hybrid contract. In this role, you will develop and manage digital communications for marketing campaigns, particularly within the Credit Cards portfolio, while collaborating across various teams to enhance the bank's revenue strategy.

Qualifications

• 3+ years of experience working with an agency on creative projects.
• Experience with Credit Cards marketing.
• Marketing communications experience (not data/marketing analysis).

Responsibilities

• Developing targeted digital communications for marketing campaigns.
• Collaborating with marketing teams and managing deliverables.
• Managing development and delivery of marketing strategies.

Skills

Strong influencing skills

Self-confidence

Job description

Our client, a Top 5 Bank in Canada, is looking to hire a Marketing Communications Associate for an initial 14-month contract. This role is currently hybrid, with one day a week in the office in Toronto.

This role is responsible for providing assistance with digital communications on marketing campaign delivery for the Credit Cards portfolio.

Responsibilities Include:

• Developing targeted digital communications to manage workflow and deliverables from external 3rd parties including marketing agencies, media companies, and production suppliers.
• Work collaboratively across the Marketing teams, Marketing Solutions & Client Offers, and lines of business to ensure effective growth of the overall revenue plan.
• Responsible for the creative development and the internal approval process.
• Manage the development and delivery of strategies and marketing tactics (offer, creative, target audience, channel).
• Build and develop relationships with key business contacts.
• Be a subject matter expert on all competitive engagement insights and ensure proper integration of findings.
• Identify new and effective ways to deliver targeted direct marketing communications.

Qualifications:

• 3+ years of experience working with an agency on creative projects.
• Experience with Credit Cards marketing.
• Strong influencing skills and self-confidence.
• Marketing communications experience (not data/marketing analysis).

If you are qualified and interested in discussing this role in more detail, please submit your resume to Spencer Young at [e-mail].