Marketing & Business Development Specialist - Remote

Wurth Canada; Toronto; Hybrid; CAD 70,000 - 100,000; Full time

Job summary

Würth Canada is seeking a results-driven Business Development Specialist to help implement go-to-market strategies and identify growth opportunities across channels in Canada. You will collaborate with the Division Manager to define product ranges, analyze markets, and support sales initiatives through field visits and marketing support.

The role requires 2–3 years in a similar capacity, strong analytical and communication skills, and the ability to travel within Canada.

Qualifications

• Degree or diploma in Business Operations/Strategy, or related subject.
• Bilingual French/English - verbal and written is an asset.
• Highly analytical and influential to drive a high level of performance within the division.
• 2-3 years in a similar capacity is an asset; developing and executing market and sales strategies within multiple sales channels.
• Innovative mindset and understanding of leading market practices for the Division.
• Drive and energy with ability to manage conflicting priorities and pressures.
• Strong cross-functional collaboration and influencing skills; comfortable in a matrix organization.
• Exceptional communication skills and ability to work with all levels of the organization.

Responsibilities

• Assist the Division Manager in implementing a go-to-market plan for the Division.
• Identify divisional market fields/segments with growth potential and cascade strategy to Salesforce.
• Develop strategic and operational measures to drive sales growth with the Division Manager.
• Help define the product range and services portfolio for the Division.
• Conduct market research and report back with insights from customer visits and price trends.
• Support joint sales calls and ride-alongs to boost activity and progress.

Skills

Analytical thinking

Cross-functional collaboration

Communication skills

Organizational skills

Sales strategy development

Influencing skills

Bilingual French/English

Education

Degree or diploma in Business Operations/Strategy

Tools

CRM systems

MS Office

Job description

Toronto, Ontario

Wurth Canada is a high-performance organization that is built on humanistic values-achievement, trust, respect, integrity, accountability, and affiliation. We promote a strong culture that possesses authenticity and encourages crucial conversations and boldness. If you are looking for the opportunity to make a real impact, be part of a growing organization and grow personally and professionally, you have a future at Wurth!

This role has the ability to be worked remotely with an expectation to be on the road a minimum of 2 days a month.

Our Employees Enjoy

• A culture of empowerment and trust that puts a focus on professional development and coaching from a supportive management team.
• A Monday to Friday opportunity that values work/life balance integration, providing flexibility within the day-to-day role.
• The compensation range reflects the potential pay for this position. The final salary offered will be based on the candidate's experience, skills, and overall fit.
• Group Benefits Program (Health, dental, life, EAP, etc.) and Pension Plan
• 3 weeks paid vacation and 5 paid sick days. Company-wide vacation time at end of the year.
• A solid onboarding plan with a 6-month mentoring program for new employees
• A corporate recognition platform that promotes appreciation and collaboration providing both intrinsic recognition and monetary rewards.
• An open-door environment that promotes close collaboration within all levels of the organization
• Continued professional development within a privately owned global company that offers both stability and growth opportunities.
• Work From Home remote option, yet an office that offers an onsite gym, unlimited coffee/tea, and a outdoor patio in the summer.

Reporting to the Division Manager, the Business Development Specialist responsibilities will include:

• Assist the Division Manager in implementing a company-wide go-to-market plan for the Division.
• Identify and assess the divisional market fields/segments with potential for growth, implement the sales and marketing strategic plan as developed by the Division Manager and cascade to the Salesforce in collaboration with Sales and Marketing teams.
• Assist in developing strategic and operational measures/instruments to drive sales growth in collaboration with Division Manager.
• Support in identifying/formulating the product range and services portfolio of the Division in collaboration with the Division Manager.
• Conduct market research and reporting back to the Division Manager by on-going visits to customers, studying competition, and analysing pricing trends.
• Make joint sales calls and ride along on a regular basis with the sales teams to support sales activities and evaluate progress, create action plans, and execute on them for continuous improvement in collaboration with the Division Management.
• Drive Implementation of technical and marketing support required to improve on divisional sales activities.
• In collaboration with the Division Manager, drive implementation of sales incentives and product focused campaigns to drive sales growth via all sales channels.
• In collaboration with trainers and Division Manager, help facilitate division specific training for the sales force staff (e.g., new & existing staff, regional product training, product managers and other divisional representatives).
• Leverage customer insights to develop sales enablement tools that support sales reps and add value in the field.
• The ability and flexibility to travel (within Canada) as required and work outside normal business hour.

The Ideal Candidate Will Bring

• Degree or diploma in Business Operations/Strategy, or related subject preferred.
• Bilingualism French/English - verbal and written is an asset.
• Highly analytical and influential to drive a high level of performance within the division.
• 2-3 years in a similar capacity is an asset; developing and executing market and sales strategies within multiple sales channels.
• Innovative mindset and thorough understanding of leading market best practices for the Division.
• A high level of alignment with the company’s Corporate Values.
• Drive and energy as well as the ability to manage conflicting priorities and pressures.
• Strong cross-functional collaboration and influencing skills. Ability to driver results vertically and horizontally and being comfortable to work in a matrix organization.
• Exceptional communication skills and demonstrated ability to deal effectively with all level of the organization internally and externally.
• Strong organization skills and ability to balance project work with urgent day-to-day tasks in a fast-paced environment.
• Highly proficient in MS Office applications, in addition to experience using CRM systems.
• The ability and flexibility to travel (within Canada) as required and work outside normal business hour.

Our parent company, the Würth Group is a family-owned globally operating sales organization with over 82,000 employees in 80 countries. Our Wurth sales team caters to clients from a range of different industries such as Automotive- dealerships, garages, and body shops, Cargo – heavy-duty equipment (farming/agriculture, trucking, construction leasing) municipalities, Metal – fabrication, welding, HVAC/plumbing, manufacturing, etc., Construction – General Contractors, and On-Site).

Würth Canada is an equal employer and encourages/promotes a diverse workforce. All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, family status, national origin, or disability status. Please contact a member of the HR team if accommodation is required during any point of the recruitment process.

Wurth Canada is looking for individuals that are driven to grow themselves and we provide the necessary training to be successful within the industry. We value career development and growth. However, a strong cultural fit is necessary!