Marketing & Business Development Lead

DIALOG; Edmonton; On-site; CAD 85,000 - 125,000; Full time

Benefits offered by this job

Parental leave top-up programs

RRSP matching

Medical & dental benefits from day one

Discounted memberships

Gifted time off during holidays

Vacation Buy-Up program

Professional memberships reimbursement

Job summary

DIALOG is seeking a seasoned Marketing + Business Development Lead for our Private Sector, including Mixed-Use Living, Hospitality, and related markets. You will develop market strategies, manage pursit pipelines, prepare submissions, and oversee content planning for multiple practice areas.

You will guide discussions with senior leaders, own the pursuit process, and ensure alignment with market priorities. Excellent communication and design skills are essential.

Qualifications

• 8+ years of experience in marketing and business development in AEC or similar complex B2B services.
• Post-secondary education in marketing, communications, business, design, or related field.
• Excellent written and verbal communication with strong relationship-building skills.
• Confident facilitator who guides discussions and turns ideas into actions.
• Highly organized, able to manage multiple priorities in a fast-paced environment.
• Strong knowledge of Adobe InDesign and presentation skills.
• Passion for meaningfully improving wellbeing through private sector opportunities.

Responsibilities

• Develop a market strategy and annual budget for practice groups.
• Manage pursuit pipeline and submissions with Marketing Proposal Specialists.
• Oversee content and asset planning for practice areas.
• Identify opportunities for awards, photography, conferences, client engagement.
• Develop communication plans including milestones, wins, awards, and storytelling.
• Contribute to broader marketing and business development initiatives across DIALOG.
• Collaborate with practice group chairs and leaders to align strategy.

Skills

Marketing strategy

Proposal development

Stakeholder management

Written communication

Public speaking

Education

Marketing/communications/business design

Tools

Adobe InDesign

Job description

Here at DIALOG, we are passionate about design and believe it can and should meaningfully improve the wellbeing of our communities and the environment we all share. We are a multi-disciplinary practice of architects, interior designers, urban designers and planners, structural, mechanical and electrical engineers, landscape architects and sustainability experts who design for community wellbeing and urban vibrancy. We are a fun-loving bunch of big thinkers and city-shapers, who are collaborative in our approach, diverse in our perspectives, aspirational in our pursuits, and optimistic about what’s next. We’re always looking for passionate people who share our values and care as much about our communities as we do. We're proud to be a Certified B Corporation and one of Canada's Greenest Employers, committed to using our design practice as a force for good in the world. Weworkwithclientsandcollaboratorsacross Canada andglobally, and as suchwe’vecreated Practice Groups to bring people together across DIALOGtowork seamlessly in strategic marketsectors or project typologies.Each Practice Groupdevelopsamarket strategy topositionus to win and deliver work aligned with DIALOG’s Purpose.

We are looking for a seasonedMarketing + Business Development(M+BD)Lead for our Private Sector which includes Mixed-Use Living,Hospitalityand otherpotentialmarkets.AsM+BD Lead you will developa market strategy,managethepursuitpipeline,prepareorsupportsubmissions andmanagecontent and asset planning for thepractice area/s.

How you'll make a difference:

• Develop acomprehensiveunderstanding of practice group/s’ portfolio, expertiseand team members.
• Work collaboratively with practice group/sChair/sto develop and execute a market strategy and annualbudget, and beaccountablefor deliveringupon these.
• Identify,researchand trackmid-and long-term opportunitiesthatalign with thePracticearea/sstrategy.In advance of keyopportunitiesdevelopand coordinate winstrategyapproach and plan.
• Manage the opportunity acquisition process through DIALOG’s CRM system, including vetting RFSOs, RFQs, and RFPs; supporting go/no-go decisions; and leading or collaborating on submissions with Marketing Proposal Specialists.
• Manageall contentandassetplanningforpracticearea/s,ensuring materials are current, relevant, and aligned with market priorities.
• Identifyopportunities for awards, project photography, conference participation, client engagement, and other visibility-building initiatives.
• Develop communicationplansfor the practice group/s, inclusive of project and people promotion, milestones and key wins, awards, conferences, PRopportunitiesand storytelling.
• Contribute to broader marketing and business development initiatives across DIALOG, as required.

Who you are:

• You have8+ years of experience in a similar role in marketing and business development, especially in complex pursuits and proposalsinAECindustry orsimilarcomplexB2Bprofessional services industries. Knowledge of Private sector market is an asset.
• You have related post-secondary education in marketing, communications, business, design, or a related field.
• You are an excellent communicator, with strong writing, editing, and relationship-building skills.
• You are an confident facilitator who can guide discussions, build alignment among senior leaders, and turn ideas into clear actions and decisions.
• You are highly organized and comfortable managing multiple priorities in a fast-paced environment. You take ownership of your work, follow through reliably, and collaborate effectively with a broad range of people, from senior partners and design leaders to external consultants and clients.
• You have Strong knowledge of Adobe InDesign and presentation skills.
• Youhavea passion for meaningfully improving the wellbeing of our communities, through mixed-use living/ Private sectoropportunities.

Perks & Benefits

Parental leave top-up programs for all parents upon the birth or adoption of a child, RRSP matching, competitive medical and dental benefits coverage upon the first day of employment, discounted memberships, encouraged work/life balance with gifted time off during the holiday season and Vacation Buy-Up program, and reimbursement for professional memberships and dues are just a few of the benefits that DIALOGers enjoy.

Professional Development

DIALOG offers continued professional growth through leadership development opportunities specifically designed for our collaborative culture. Among others, some of our programs include: CoachDIALOG which equips our coaches with essential communication and feedback strategies for building great teams; Integrateducation™ supports DIALOGers in accredited continuing education opportunities; technical skills development via e-learning pathways; and financial support for relevant external learning opportunities.

Equal Opportunity

DIALOG celebrates diversity and is an equal opportunity employer. We are committed to an inclusive environment for all, free of discrimination and harassment. Employment-related decisions are made without regard to sex, religion, ethnicity, sexual orientation, disability, age and race. In accordance with DIALOG’s Accommodation Policy, accommodations for people with disabilities are available upon request for candidates throughout the selection process. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. At DIALOG, we believe compensation should reflect the unique talent each person brings to our team. We look at annual market data to understand how different roles are compensated in our industry, but we also recognize that your experience, skills, location, and the impact you make all play a part in shaping your total rewards. Because of this, final offers may differ from the ranges listed - we want to make sure everyone is recognized in a manner that is fair, competitive, and true to the value they bring.