Marketing & Branding Specialist

emergiTEL Inc.; Toronto; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm is seeking a Marketing and Branding Specialist to enhance its branding and marketing efforts. This role will focus on employer branding, content marketing, and digital strategies to engage clients and candidates effectively. Ideal candidates will have strong communication skills and a degree in Marketing. Join a vibrant team that values inclusivity and flexibility.

Benefits

Flexible work environment

Continuous learning opportunities

Professional growth support

Qualifications

• Proven experience in marketing and branding, preferably in recruitment or HR services.
• Strong understanding of digital marketing tools and strategies.
• Detail-oriented and organized, able to manage multiple projects.

Responsibilities

• Craft and share employer branding success stories.
• Implement SEO strategies and manage advertising campaigns.
• Maintain an engaging presence on social media.

Skills

Digital marketing tools understanding

Creative thinking

Excellent communication skills

Project management

Education

Bachelor’s degree in Marketing or related field

Tools

CRM tools

SEO strategies

Content creation tools

Job description

Overview

Marketing and Branding Specialist – Location: Canada/USA | Hybrid Eligible

About EmergiTEL

emergiTEL is a leading recruitment and HR solutions firm established in 2006, serving a diverse range of industries including IT, Telecom, Banking, Retail, Healthcare, and Management Consulting. We pride ourselves on facilitating optimal matches between top talent and leading companies, fostering career success and organizational growth.

Job Overview

We are seeking a dynamic Marketing and Branding Specialist to enhance our branding and marketing efforts. The ideal candidate will be a creative and strategic thinker with a passion for driving brand awareness and engagement through innovative marketing strategies.

Key Responsibilities

• Employer Branding: Craft and share compelling success stories and testimonials. Promote our inclusive and dynamic workplace culture to attract top talent.
• Content Marketing: Develop and distribute insightful industry content and practical career advice to engage clients and candidates, positioning EmergiTEL as a thought leader.
• Digital Marketing: Implement SEO strategies and manage targeted advertising campaigns on platforms like LinkedIn and Google to increase our visibility and reach.
• Social Media Management: Maintain an active and engaging presence on social media platforms, creating content that resonates with our diverse audience.
• Event Participation and Networking: Represent EmergiTEL at industry events and webinars, and foster strategic partnerships to enhance brand reach and credibility.
• Client and Candidate Experience Improvement: Utilize technology to streamline recruitment processes and establish effective feedback loops to refine our services.
• Personalized Communication: Execute targeted email marketing campaigns and utilize CRM tools to maintain and deepen relationships with candidates and clients.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Proven experience in marketing and branding, preferably in the recruitment or HR services industry.
• Strong understanding of digital marketing tools and strategies, including SEO, social media, and content creation.
• Excellent communication and interpersonal skills, capable of engaging effectively with a diverse range of stakeholders.
• Creative thinker with a strategic mindset, able to develop and implement comprehensive marketing plans.
• Detail-oriented and organized, with an ability to manage multiple projects and deadlines effectively.

Why Join emergiTEL?

• Be part of a vibrant team that values transparency, inclusivity, and professional growth.
• Contribute to a company with a strong track record of success in international markets, including the USA, UAE, and more.
• Enjoy a flexible work environment that supports work-life balance.
• Engage in continuous learning opportunities to stay ahead in a rapidly evolving industry.

Application Process

To apply, please submit your resume along with a cover letter detailing your interest and qualifications for the role. We look forward to discovering how you can make a difference at emergiTEL!