Marketing & Brand Specialist

Oodle Noodle; Edmonton; On-site; CAD 55,000 - 75,000; Full time

Benefits offered by this job

Hands-on experience in marketing

Collaborative environment

Community involvement

Job summary

A prominent restaurant chain in Edmonton seeks a Marketing & Brand Specialist to lead marketing initiatives and execute strategies across all locations. You'll collaborate closely with operations and franchisees to ensure brand consistency while managing social media and marketing content. Ideal candidates possess strong organizational skills and experience in marketing communications. Join a fun, community-driven culture focused on engagement and brand growth.

Qualifications

• Solid foundation in marketing, branding, or communications.
• Experience with social media platforms and basic design tools.
• Strong organizational and communication skills.

Responsibilities

• Execute system-wide marketing campaigns and promotions.
• Manage day-to-day social media content and engagement.
• Assist with community partnerships and local initiatives.

Skills

Marketing foundations

Strong organizational skills

Communication skills

Social media management

Tools

Adobe Creative Suite

Job description

Reports To: Vice President of Operations

Employment Type: Full-Time, Permanent

Oodle Noodle is a proudly Edmonton‑based quick‑serve restaurant brand with over 20 years of history. Known for bold flavours, strong community ties, and a fun, approachable culture, we’re growing across Alberta and Western Canada. Our marketing focuses on brand consistency, community engagement, and practical programs that support franchise partners.

The Role

The Marketing & Brand Specialist is responsible for executing Oodle Noodle’s marketing and brand initiatives across all locations. This is the primary marketing role in the organization, focused on implementation, coordination, and day‑to‑day execution of established strategies. You’ll work closely with operations and leadership, support franchisees, and ensure the brand is represented consistently across all channels.

What You’ll Do

• Execute system‑wide marketing campaigns, promotions, and limited‑time offers.
• Manage day‑to‑day social media content and engagement.
• Create and coordinate marketing materials such as in‑store signage, digital assets, and social content.
• Support franchisees with approved marketing tools and brand standards.
• Conduct regular store visits to assess marketing needs and gaps, develop tailored action plans with franchisees and operations.
• Assist with implementation of SOPs, promotions, and new product rollouts.
• Coordinate marketing support for new store openings and promotions.
• Assist with community partnerships and local initiatives.
• Track basic performance metrics and keep marketing calendars and assets organized.

What We’re Looking For

• A solid foundation in marketing, branding, or communications.
• Comfortable executing campaigns and managing multiple priorities.
• Strong organizational and communication skills.
• Ability to foster strong working relationships, acting as a trusted advisor.
• Experience with social media platforms and basic design tools (Adobe Creative Suite or similar).
• Willingness to learn, take ownership, and work hands‑on.

Why Join Oodle Noodle

• Ownership of marketing execution across an established franchise system.
• Opportunity to build hands‑on experience in brand, digital, and franchise marketing.
• Collaborative, fast‑paced environment.
• Strong connection to community‑driven initiatives.

How to Apply

Send your resume (and portfolio, if applicable) and a brief note about why you’re interested in the role.

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