Market Development Representative – CPG

Market Development Representative
Greater Vancouver, BC

Are you a driven sales professional with a passion for building brands and expanding market presence across North America? Our client, a National food distributor, is looking for a sharp, high-potential individual to join their team as a Market Development Representative. In this role, you’ll play a vital part in expanding U.S. and Canadian retail distribution and strengthening customer relationships while identifying and capitalizing on new business opportunities.

The next Market Development Representative will be a results-driven sales professional with a strong track record in executing strategic plans and driving business growth. They will bring an entrepreneurial mindset, innovative thinking, and a high sense of urgency to every role. Recognized for outstanding interpersonal skills, a commitment to quality, and the ability to manage time and priorities effectively. Open to travel and adept at building and maintaining strong customer relationships.

RESPONSIBILITIES:

• Lead business development efforts across U.S. and Canadian markets with a focus on specialty pet food retail, distribution, and e-commerce.
• Conduct market research to identify new client opportunities and expand the company’s footprint in key regions.
• Build strong relationships with decision-makers across retail chains, pet stores, distributors, and e-commerce platforms.
• Develop and execute strategic sales plans to achieve growth targets.
• Represent the brand through sales presentations, product demonstrations, and promotional strategies.
• Collaborate cross-functionally with Sales, Marketing, R&D, and Operations to ensure go-to-market readiness.
• Maintain market intelligence on industry trends, competitor activity, and regulatory shifts.
• Provide regular sales forecasts, pipeline updates, and strategic insights to leadership.
• Negotiate and close deals that support long-term revenue growth.
• Attend trade shows and industry events across North America to build brand visibility.

REQUIREMENTS:

• Bachelor’s degree in Business, International Relations, or a related field (additional certifications in international business an asset).
• 5+ years’ experience in business development, ideally within the pet food or CPG/grocery industry.
• Deep understanding of U.S. and Canadian retail and distribution landscapes, including cultural and regulatory considerations.
• Proven success in launching products into new markets or expanding sales channels.
• Strong communication, negotiation, and interpersonal skills.
• Proficiency with business development tools, CRM systems, and digital platforms.
• Analytical thinker with an entrepreneurial approach and results-driven mindset.
• Valid passport and willingness to travel extensively across North America.
• Valid driver’s license.

COMPENSATION:

• Comfortable starting salary & bonus structure.
• RRSP matching.
• Car allowance & gas card.
• Hybrid work supported.
• Comprehensive benefit plan that can start day 1.

If you’re a Sales Professional with a background within food service or CPG looking to grow their career, please send your resume to Jackson Stewart using the “Apply” button.

Thank you in advance for your interest, only individuals deemed to have the skill set and experience to fit the role will be contacted. Applicants must be legally entitled to work in Canada without sponsorship.