Manager, Product and Trade Marketing

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Manager, Product and Trade Marketing

Apply locations Toronto time type Full time posted on Posted 2 Days Ago job requisition id R5323

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Manager, Product and Trade Marketing

Full-Time Permanent

Reporting to: Director, Product & Trade Marketing

Toronto, Ontario Harry Rosen Inc. Central Office (77 Bloor St. West)

Hybrid work environment (Remote/Central Office)

As Canada’s leading clothing retailer of high-end men’s wear based in Toronto and operating in major centres across Canada, an exciting and challenging opportunity exists in the Marketing Department. In this role, the successful candidate will play a key part in bringing products to life through compelling programs that inspire, engage, and convert. With a strong focus on both creativity and performance, the Manager, Product and Trade Marketing will help shape and execute initiatives that showcase our curated offering, while thoughtfully managing revenue plans and vendor program budgets to drive measurable results. This is an excellent opportunity to gain hands-on experience and exposure in a well-established organization.

We have been specializing in luxury menswear for nearly 70 years and take pride in our status as a leader in the retail industry in Canada, and in our dedication to delivering an exceptional product and outstanding customer experience.

Our Marketing Department is a highly talented team of collaborative and visionary individuals that keep Harry Rosen Inc. competitive within the retail industry. If you have a strong interest in retail, marketing, and fashion – this is an ideal role for you.

The successful candidate will be responsible for the following:

Brand Partner Relationships

1. Build, manage, and grow relationships with brands to scale and optimize the co-op marketing program, ensuring alignment with business goals and overall marketing strategies.
2. Lead seasonal vendor calls and develop plans based on objectives and budgets.
3. Work directly with brand partners for a seamless execution of all sponsored programs– ensuring all parties sign off on final assets.
4. Manage the coop collection process and timelines.
5. Negotiate marketing agreements, co-op opportunities, and support initiatives to enhance brand presence and sales.

Product & Fashion Knowledge

1. Stay up-to-date on industry trends, emerging product categories, and fashion insights to guide marketing initiatives.
2. Provide expertise and recommendations on product assortments, positioning, and competitive differentiation.
3. Ensure alignment between product launches, marketing activities, and overall brand strategy.
4. Lead the communications of go-to-market strategy for new brands and products including drops, exclusive collections, and categories.

Marketing Strategy & Forecasting:

1. Lead the development and execution of product focused marketing strategies to maximize exposure and profitability.
2. Monitor and evaluate the effectiveness of co-op campaigns, adjusting strategies to optimize results.
3. Utilize data to create well thought out postmortems for past marketing campaigns/programs.
4. Tracking ongoing product/brand sell through, to determine if strategic adjustments are necessary.

Internal Education

1. Lead in the development of seasonal internal content, including trend decks, styling guidance, weekly newsletters and training programs.
2. Understand and help to disseminate the Harry Rosen style POV, supporting brand differentiation.
3. Lead in developing the seasonal collection grid along with product guides to provide product SKU details/inventory.
4. Develop training materials that help internal teams stay informed about product features, benefits, and marketing strategies.
5. Foster a culture of continuous learning and knowledge-sharing across the organization.

Project Management:

1. Lead and oversee the tracking and execution of seasonal priorities to ensure that programs are delivered on time and meet business objectives.
2. Manage work-backs cross-functionally to ensure timely execution of product marketing programs.
3. Ensure strategic alignment of all product and brand representation online across platforms (email, social, ecommerce), ensuring brand guidelines are met and key product priorities are optimized.

Leadership:

1. Establish performance goals and provide guidance and leadership to team members, ensuring alignment with the overarching marketing strategy and goals.
2. Support team members in developing their product, fashion, and trade skills.
3. Hold one-on-one meetings and complete assessments.
4. Participate in recruitment, development and retention.
5. Establish performance standards and goals and lead by example.
6. Maximize opportunities for team to participate in omni-channel projects to grow skills.

The successful candidate will bring the following skills:

• Degree/Diploma in Marketing, Communications, Business or other relevant field
• 5+ years of related experience - specifically in Marketing and/or Fashion
• Ability to work cross-functionally, including buying, ecommerce, and studio teams.
• Strong attention to detail.
• Strong initiative and can-do attitude.
• Excellent written and verbal communication skills.
• Strong sense of urgency, ability to prioritize and work within tight deadlines.
• Excellent organizational and time management skills.
• Proven ability to work in a team and across functions.
• Technically proficient in Microsoft Office (PowerPoint and Excel).
• Past experience in retail or fashion is a strong asset.

What are the perks of the job?

• Competitive pay program.
• Opportunities to additionally earn yearly bonus plan.
• Best in industry discounts and special purchase opportunities.
• A comprehensive flexible benefits package.
• Pension and Group RRSP Programs that grow with you.
• A modern, digitally advanced workplace.
• A leader committed to supporting the achievement of your personal career goals.
• A culture that is rich and diverse fostered through an internal Diversity Equity and Inclusion Council.
• An employer that values internal growth and promotion and is committed to succession planning for your future.

We thank you for your interest in this opportunity.

#INDHIGH

Harry Rosen Inc. is committed to ensuring that our environment is barrier-free to all persons, employees, and clients alike, as we believe in equal opportunity and fostering a diverse and inclusive environment. In the spirit of this philosophy, we are committed to providing reasonable accommodations to all applicants with accommodation needs in the interview and assessment process. If you need assistance during the selection process, please contact us at careers@harryrosen.com with details.

About Us

We’ve been officially recognized as one of Canada’s Best Managed Companies and among the top 10 Corporate Cultures in Canada. To support this level of success, we look for candidates who are driven to succeed at all levels. Our business is based on fostering confidence, and our Associates shape the day-to-day experiences that help our customers look and feel their best.

We have been specializing in luxury menswear for over 60 years and our commitment to personable and detail-oriented service has made us one of the most highly regarded men’s clothing retailers in the world.