Manager, Media

m5 the agency; Halifax; On-site; CAD 70,000 - 100,000; Full time

Job summary

A leading agency seeks a collaborative Manager for their Media Team in Halifax or St John's. The successful candidate will lead a high-performing team, nurturing client relationships while overseeing impactful media strategies. Applicants should have over four years of experience in paid media and excellent analytical and communication skills.

Qualifications

• 4+ years in paid media across multiple channels.
• Experience managing a small team focused on coaching.
• Strong analytical skills for actionable insights.

Responsibilities

• Lead and develop a media team, ensuring successful campaign execution.
• Manage client relationships and strategic partnerships.
• Develop integrated paid media strategies across various channels.

Skills

Media strategy

Client management

Team leadership

Analytical skills

Project management

Job description

We’re looking for a collaborative, strategic leader to join our growing Media Team as a Manager, Media. Reporting to the Senior Director of Media Operations, this role is ideal for someone who thrives on building strong client partnerships, mentoring a high-performing team, and driving results through strategic media planning and execution.

As Manager, Media, you'll lead a team of media members, overseeing campaign development from strategy to execution, managing client relationships directly, and ensuring every project is delivered on time, on budget, and above expectations. You’ll be both a people leader and a hands-on media expert, setting the direction, guiding your team, and rolling up your sleeves when needed to make campaigns successful.

Your Responsibilities Will Include

Team Leadership & Development

●Lead, mentor, and develop a team of media professionals, providing clear direction and coaching.

●Oversee daily operations of the media team, including workload balancing, performance management, and process improvement.

Client Relationship Management

●Serve as the primary strategic partner for key clients - owning relationships, driving trust, and aligning media strategies with client business goals.

●Lead client meetings and communications, proactively addressing needs, sharing insights, and guiding strategy discussions.

Media Strategy & Campaign Management

●Lead the development of integrated paid media strategies across channels (programmatic, social, search, etc.), aligning with audience insights, budget, and performance objectives.

●Partner with internal teams to translate business objectives into measurable media plans, ensuring consistency across tactics and deliverables.

●Guide budget allocation and pacing decisions, ensuring investment efficiency and ROI.

●Oversee the execution of media campaigns - ensuring your team hits deadlines and delivers against KPIs.

●Ensure rigorous QA, budget tracking, and performance reporting protocols are followed by your team.

Vendor & Partner Collaboration

●Maintain strong relationships with media vendors and platforms, negotiating rates, exploring new opportunities, and staying informed on innovations.

●Ensure vendors are aligned with strategic goals and executional standards for each campaign.

What We’re Looking For

You should only apply for this role if you:

●Have 4+ years of experience in paid media, including strategy, planning, execution, and optimization across multiple channels (programmatic, social, search, etc.).

●Have experience managing a small team, including direct reports or dotted-line leadership, with a focus on coaching and development.

●Excel at cross-functional collaboration, especially with account, creative, and analytics teams.

●Possess strong analytical skills and the ability to turn data into actionable insights.

●Are an excellent communicator.

●Are highly organized, with proven project management capabilities and attention to detail.

●Stay up to date on the latest media trends, tools, and best practices.

Location: Halifax, NS or St John’s, NL

Applications due: June 15, 2025