manager, marketing

Proall International Mfg. Inc.; Olds; On-site; CAD 85,000; Full time

Job summary

A leading manufacturing company in Olds, AB, is seeking a Marketing Manager to develop and implement marketing strategies. You will manage brand identity, conduct market research, and lead cross-functional teams to support product launches. The ideal candidate will have a bachelor's degree in marketing and experience with content management and digital tools. This role offers competitive salary and a comprehensive benefits package.

Benefits

Competitive salary

Comprehensive benefits package

Work-life balance

Team culture

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Deep understanding of competitor strategies and consumer behavior.
• Extensive experience in managing marketing campaigns.

Responsibilities

• Develop and oversee ProAll's global marketing strategy.
• Conduct international market research to identify market trends.
• Manage the company website through WordPress.

Skills

Interpersonal skills

Creative writing

Content management

Digital publishing tools

Microsoft Office proficiency

Market analysis

Education

Bachelor's degree in Marketing or Communications

Tools

WordPress

Content Management Systems (CMS)

Social media platforms

Job description

Title posted on indeed.com - Marketing Manager

Posted onJuly 24, 2025 by Employer details Proall International Mfg. Inc.

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manager, marketing

Title posted on indeed.com - Marketing Manager

Posted onJuly 24, 2025 by Employer details Proall International Mfg. Inc.

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Job details

*Marketing Manager ? Come Join Our Team!**Location:* Olds, AB | *Shift:* Full-Time | Monday?FridayThe Marketing Manager will be responsible for marketing items in ProAll while assisting the global ProAll dealers with marketing requests to ensure brand consistency. The Marketing Manager is responsible for developing and managing the promotion and positioning of our brand, products and services.*What?s In It for You?** *Competitive Pay *? Competitive pay and Bonus Plan* *Comprehensive Benefits Package* ? Including health, dental, vision, and life insurance, 5% RRSP matching, and a 15% Employee Stock Purchase Plan* *Work-Life Balance* ? Keep your evenings and weekends free with a steady weekday hybrid, shift, Monday - Friday with the ability to work some shifts from home.* *Team Culture* ? Work with great people who value teamwork and fresh ideas.* *Work with Industry Experts* ? Be part of a team that's passionate about innovation and excellence* *Inclusivity: *All are welcome with initiatives like Women@Terex.*What We?re Looking For:** Bachelor?s degree in Marketing, Communications, or a related field.* Exceptional interpersonal, collaboration, and communication skills.* Strong background in content management, creative writing, advertising concepts, and media negotiations.* Deep understanding of competitor strategies, market positioning, and consumer behavior analysis.* Expert-level knowledge of content management systems (CMS) and digital publishing tools.* Proficient in Microsoft Office, social media platforms, and web editing packages.* Highly organized and detail-oriented, with the ability to manage multiple priorities.* Ability to work well under pressure and meet tight deadlines.* Strong verbal and written communication skills with a creative mindset.*What You?ll Do** Develop, implement, and oversee ProAll's global marketing strategy with a focus on brand consistency and growth.* Manage and evolve the brand identity across all touchpoints, ensuring alignment with corporate values and market positioning.* Conduct international market research to identify trends, opportunities, and competitive insights.* Lead the planning and execution of yearly trade show strategies-both in-person and digital-working closely with cross-functional teams and partners.* Develop collateral and digital experiences for exhibitions that reflect ProAll's premium product offering.* Lead content creation for diverse audiences, including product marketing, customer support, internal communications, and HR initiatives.* Create compelling campaigns that support product launches, training initiatives and service programs.* Craft and edit copy for digital and print media, including web, email, video scripts, and internal documents.* Collaborate with global dealers and other Terex Brands to align marketing efforts and provide tools for regional growth.* Provide sales and marketing training resources for distributors and help build and strengthen dealer networks.* Oversee the planning, design, and execution of marketing campaigns across channels (social, email, web, print).* Manage the company website through WordPress and expand its global digital reach, including UX improvements, SEO (on-page), and analytics monitoring.* Drive lead generation and engagement through paid media, organic content, webinars, and events.* Utilize advanced graphic design skills to support marketing materials across formats (print, web, video, internal).* Manage visual content development including photography, video production coordination, and brand asset management.* Foster a collaborative environment across departments including Sales, Product Development, and Customer Support.* Oversee the marketing budget, ensuring effective allocation of resources and return on investment.* Manage legal approvals for brand and trademark use, as well as association partnerships and sponsorships.This isn?t just a job?it?s your chance to be par

• Location Olds , AB
• Work location On site
• Salary $ 85,000 YEAR annually
• Terms of employment Permanent employment Full time
• Starts as soon as possible
• vacancies 1 vacancy
• Source indeed.com #9822254080

• Olds, AB

View the full job posting on indeed.com

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