Manager Growth Marketing

Rogers Communications, Inc.; Toronto; On-site; CAD 90,000 - 120,000; Full time

Benefits offered by this job

Competitive salary

Annual bonus

Health and dental benefits

RRSP / TFSA

Job summary

Rogers Communications, Inc. in Toronto is seeking a Marketing Manager, Insourcing to join the Wireless Acquisition team and drive offers and campaigns across Rogers Consumer and RPP.

The ideal candidate is analytical, highly organized, and able to manage multiple time-sensitive workstreams, coordinating with Marketing, Brand, CRM, Digital, Pricing, Finance and channel partners to ensure launch-ready performance.

Qualifications

• 5+ years of experience in marketing, campaign management, business operations, product marketing, or a related role.
• Strong understanding of offers, pricing, channels, customer communications, and performance levers; telecommunications experience is an asset.
• Demonstrated experience managing integrated campaigns from intake and briefing through QA, launch, and post-launch measurement.
• Strong analytical and financial acumen, with the ability to interpret performance data, size opportunities, and recommend actions.
• Excellent program and project management skills, with the ability to prioritize recurring deliverables, quarterly peaks, and urgent incremental requests.

Responsibilities

• Manage offer tracking and measurement, maintain action logs, and proactively escape offer performance gaps, delivery risks, and required interventions.
• Lead campaign intake and setup activities, including campaign information forms, scope consolidation, audience and version requirements, timelines, approvals, and launch-readiness checklists.
• Coordinate brand briefs and execution requirements for email, SMS, MMS, push, and other customer communications across planned and incremental campaigns.
• Own end-to-end QA and testing of CRM diagrams, proofs, copy, offers, counts, regional and line-count versions, links, timing, and deployment readiness.
• Prepare and coordinate channel-readiness materials, including Offer Central updates, eblasts, channel grids, pricing-chart validations, GTMex inputs, and launch communications.

Skills

Campaign management

Analytics

Communication

Project management

Strategic thinking

Education

Undergraduate degree in Business/Marketing/Commerce

Tools

Microsoft Excel

PowerPoint

CRM tools

Campaign analytics tools

Job description

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Rogers Wireless is seeking collaborative, digital-first team members committed to keeping Canadians connected. As Canada's market leader, Rogers Wireless offers a range of specialized plans, products, and services through its three wireless brands: Rogers, Fido, and chatr. We are proudly paving the way for the future of wireless innovation on the country's largest and most reliable 5G network.Come build a rewarding career at Rogers and be a driving force behind our success story!

Who we’re looking for

We are looking for a Marketing Manager, Insourcing (Level 6) to join the Wireless Acquisition team and help deliver acquisition offers and campaigns across Rogers Consumer and RPP. This role will combine performance management, offer execution, campaign operations, quality assurance, channel readiness, and cross-functional coordination to support recurring plans as well as incremental launches and gap-close activity.

The ideal candidate is a highly organized, analytical, and execution-focused marketer who can manage multiple time-sensitive workstreams with strong attention to detail. They are comfortable translating performance insights into action, coordinating across Marketing, Pricing, Brand, CRM, Digital, Finance, and channel partners, and maintaining disciplined governance from intake through launch and post-launch measurement.

What you’ll do:

• Manage offer tracking and measurement, maintain action logs, and proactively escape offer performance gaps, delivery risks, and required interventions
• Lead campaign intake and setup activities, including campaign information forms, scope consolidation, audience and version requirements, timelines, approvals, and launch-readiness checklists
• Coordinate brand briefs and execution requirements for email, SMS, MMS, push, and other customer communications across planned and incremental campaigns
• Own end-to-end QA and testing of CRM diagrams, proofs, copy, offers, counts, regional and line-count versions, links, timing, and deployment readiness
• Prepare and coordinate channel-readiness materials, including Offer Central updates, eblasts, channel grids, pricing-chart validations, GTMex inputs, and launch communications
• Support quarterly campaign planning and delivery, ensuring dependencies are identified early and work is completed with appropriate quality, speed, and governance
• Manage incremental launches, RPP communication expansion, and urgent gap-close asks without compromising committed campaign deliverables
• Partner closely with Marketing, Brand, CRM, Digital, Pricing, Finance, Analytics, Sales, and channel teams to resolve issues and deliver cohesive customer and business outcomes
• Identify opportunities to simplify workflows, standardize documentation, strengthen controls, and improve campaign execution efficiency

What you have:

• 5+ years of experience in marketing, campaign management, business operations, product marketing, or a related role
• Strong understanding of offers, pricing, channels, customer communications, and performance levers; telecommunications experience is
• an asset
• Demonstrated experience managing integrated campaigns from intake and briefing through QA, launch, and post-launch measurement
• Strong analytical and financial acumen, with the ability to interpret performance data, size opportunities, and recommend actions
• Exceptional attention to detail and a disciplined approach to quality assurance, documentation, approvals, and execution governance
• Excellent program and project management skills, with the ability to prioritize recurring deliverables, quarterly peaks, and urgent incremental requests
• Proven ability to work effectively across multiple functions, influence without direct authority, and drive alignment under tight timelines
• Strong written and verbal communication skills, including the ability to create concise channel communications and executive-ready performance stories
• A proactive, accountable working style with sound judgment, comfort navigating ambiguity, and a focus on continuous improvement
• Proficiency in Microsoft Excel and PowerPoint; experience with reporting, CRM, campaign workflow, or analytics tools is an asset
• Undergraduate degree in Business, Marketing, Commerce, or a related field, or equivalent professional experience
• A commitment to Diversity, Equity, Inclusion, Belonging, and Accessibility, helping create an environment where everyone feels welcomed, valued, and supported.

What’s in it for you?

We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you’ll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:

• Competitive salary & annual bonus
• Competitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.
• Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.
• Paid time off for volunteering
• Company matching contributions to charities you support
• Self-driven career development programs
• Rogers First: priority in applying to internal roles of interest
• Wellness Programs:
  • Employee & Family Assistance Program
  • Virtual Healthcare
  • Cognitive Behavioural Therapy (CBT)
  • Low or no-cost fitness membership
• Our commitment to diversity:
  • An inclusive and diverse workplace where you can bring your whole self to work.

If you are selected to move forward in the recruitment process, here is what you can expect:

15-minute phone screen with your recruiter, an interview with Hiring Manager, a final round virtual interview with Director of the team. Best of luck!

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (824), Toronto, ON
Travel Requirements: Up to 10%
Background Check(s) Required: Criminal Record and Credit Check
Posting Category/Function: Marketing & Marketing Communication

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ .

*available for full-time and part-time permanent employees, some restrictions apply

Being a Rogers team member comes with some great perks & benefits including:

Health & well-being benefits
Donation matching
Paid time off for volunteering
Wealth Accumulation including: Pension plan & Employee stock options
Generous employee discounts
Leadership development, Mentorship, and Coaching programs