Manager, Data Solutions Strategy

Rogers TV; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading media company in Toronto is looking for a Manager, Data Solutions Strategy. In this role, you'll work with various teams to design compelling data-led campaigns and audience solutions. Strong storytelling and campaign management experience are essential. Join a dynamic team that values creativity and diversity, offering excellent growth opportunities and employee perks.

Benefits

Discounts on Rogers services and Blue Jays tickets

Career development programs

Wellness programs

Commitment to diversity and inclusion

Qualifications

• Experience in implementing pixels for retargeting or measurement purposes.
• Experience with publisher ad tech implementations.
• Experience with media mix modeling or performance marketing.

Responsibilities

• Design and execute data-led campaigns with various teams.
• Build audience targeting and measurement solutions.
• Leverage campaign results to create narratives.

Skills

Adobe Audience Manager (AAM)

Campaign management experience

Storytelling with data

Cross-functional project experience

Data Analytics

SQL

Python

A/B testing

Tools

Adobe Experience Platform (AEP)

Nielsen

Clear Decisions

Environics Analytics ENVISOIN

Job description

Overview

Join to apply for the Manager, Data Solutions Strategy role at Rogers TV

Are you ready to take your career to new heights and be a part of a dynamic team at Rogers Sports & Media? We believe in creativity, innovation, and collaboration in everything we do, and we are looking for people who share this mindset to join us. With a monthly reach of 30 million Canadians, you can help shape the future of sports, news, e-commerce, and entertainment. At Rogers, we value diversity and inclusivity and believe that every voice matters. Join us today and be a part of a team that is redefining the future of media.

Responsibilities

• Working cross-functionally with sales, operations, product, data science, and technology teams to design and execute data led campaigns
• Building industry leading and future proof audience targeting and measurement solutions
• Implementing and supporting advanced campaign measurement and post campaign reporting as a white glove service for key clients with advanced data capabilities
• Executing experiments to test new or validate existing capabilities
• Staying on top of ad-tech and mar-tech industry trends
• Storytelling. Leveraging the results of various campaigns to build a narrative around our offerings and solutions
• Supporting the creation of sales, marketing, and thought leadership collateral

Qualifications

• Working proficiency in Adobe Audience Manager (AAM), Adobe Experience Platform (AEP) or any other CDP / DMP
• Campaign management experience with ad-serving and media buying platforms
• Strong proficiency in storytelling with data, with the ability to confidently present insights to clients, senior leadership and other stakeholders
• Experience working in cross-functional projects or teams
• Experience with post campaign insights reporting
• Experience in Data Analytics is nice to have with experience of working in SQL / Python and R
• Previous experience of working with insights tools like Nielsen, Clear Decisions, Environics Analytics ENVISOIN is added advantage
• Experience with Adobe Experience Platform (AEP), or Analytics (AA)
• Experience with implementing pixels for retargeting or measurement purposes
• Experience with A / B testing, attribution, media mix modelling, or performance marketing
• Experience with publisher ad tech implementations

What’s in it for you?

We Believe In Investing In Our People And Helping Them Reach Their Potential As Valuable Members Of Our Team. As Part Of Our Team, You’ll Have Access To a Wide Range Of Incredible Resources, Growth Opportunities, Discounts, And Perks, Including

• Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores. Company matching contributions to charities you support
• Growth & Development Opportunities: Self-driven career development programs (E.g. MyPath program)
• Rogers First: Priority in applying to internal roles of interest
• Wellness Programs: Homewood employee & family assistance program, Cognitive Behavioural Therapy (CBT) & Virtual therapy sessions, Low or no-cost fitness membership with access to virtual classes
• Our commitment to the environment and diversity: Work for an organization committed to environmental protection, strong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Location: Toronto, ON, CA | Travel Requirements: Up to 10% | Background Check(s) Required: Canadian Criminal Record Check | Posting Category / Function: Sales & Media | Requisition ID: 328452

At Rogers, we believe the key to a strong business is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. For any questions, please visit the Recruitment Process FAQ.

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