Lifecycle & Growth Ops Specialist - WWE Champions

2K; Ontario; On-site; CAD 64,000 - 87,000; Full time

Job summary

A leading gaming company is seeking a Lead Product Manager for Lifecycle & Growth Ops. The successful candidate will manage the CRM lifecycle and drive user engagement strategies. This remote position requires 3-6 years of related experience and proficiency in CRM tools. A competitive salary range of $64,000 — $86,400 CAD will be offered, along with benefits.

Benefits

Comprehensive benefits package

Paid time off

Equity and bonuses

Qualifications

• 3–6 years in CRM, lifecycle, growth ops, or product marketing roles.
• Fluent in CRM tools and segmentation/audience logic.

Responsibilities

• Manage full CRM lifecycle across email, push, and in-app.
• Monitor performance based on retention and engagement KPIs.
• Collaborate across teams to align lifecycle touch-points.

Skills

CRM

Lifecycle management

Product marketing

Tools

Braze

Iterable

Job description

Scopely is looking for a Lead Product Manager, Lifecycle & Growth Ops Manager to join our industry-leading game, WWE Champions, on a Remote Canada basis.

At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers developing, publishing, and innovating the gaming industry, connecting millions of people worldwide daily.

What You Will Do

• Manage our full CRM lifecycle across email, push, and in-app
• Own segmentation logic, targeting rules, and QA
• Collaborate with Product, PX, and LiveOps to align lifecycle touch-points to feature drops and user journeys
• Monitor performance and iterate based on retention and engagement KPIs
• Maintain a living growth calendar across lifecycle, product launches, and experiments
• Track campaign and feature launches end-to-end from kickoff to postmortem
• Keep cross-functional work (creative, analytics, product) moving smoothly
• Build alignment and accountability across teams without bureaucracy
• Pull and visualize core lifecycle and campaign metrics
• Partner with analytics for deeper dives, but be able to own lightweight reporting end-to-end
• Flag what’s working, what’s flatlining, and where to push next and execute / adjust plans accordingly

What We’re Looking For

• 3–6 years in CRM, lifecycle, growth ops, or product marketing roles
• Fluent in CRM tools (Braze, Iterable, or similar) and segmentation/audience logic

For candidates in British Columbia, the annual salary range is provided below. In addition to base pay, employees may be eligible for equity, bonuses, and a comprehensive benefits package, including healthcare benefits, retirement benefits, pet insurance, paid holidays, paid Scopely free days, and unlimited paid time off. Base pay offered may vary depending on job-related knowledge, skills, and experience.

British Columbia Annual Salary Range

$64,000 — $86,400 CAD

About Us

Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee With Buddies,” among others.

Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer experience across multiple platforms--from mobile, web, PC and beyond.

Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.

For more information on Scopely, visit: scopely.com

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