Lead Generation Specialist (Hybrid)

NRI Industrial Sales; Mississauga; Hybrid; CAD 60,000 - 70,000; Full time

Job summary

An established industry player is seeking a proactive Lead Generation Specialist to join their dynamic team. This role is pivotal in identifying and nurturing leads, engaging prospects, and collaborating with internal teams to drive business growth. The ideal candidate will have a strong background in lead generation, excellent communication skills, and a passion for building relationships. You'll be empowered to use cutting-edge tools to track performance and develop strategies that contribute to the company's success. If you're ready to make an impact in a supportive and inclusive environment, this opportunity is perfect for you.

Benefits

Life Insurance

Extended Health Care

Dental Coverage

AD&D Insurance

Access to Virtual Care

RRSP with Company Matching

Qualifications

• 5+ years in lead generation, business development, or B2B sales.
• Proficiency in lead generation tools and platforms.

Responsibilities

• Manage inbound calls and emails, ensuring exceptional service.
• Identify and qualify potential leads through various channels.

Skills

Research and Prospecting

Communication Skills

Adaptability

Cross-functional Team Collaboration

Education

University Degree in Business

University Degree in Marketing

University Degree in Communications

Tools

LinkedIn Sales Navigator

ZoomInfo

CRM Systems

HubSpot

Job description

Job Title: Lead Generation Specialist
Location: Mississauga, ON

About NRI Industrial Sales Inc.
NRI Industrial Sales Inc. is a trusted distributor, helping to streamline the global industrial supply chain. With over 1 million parts, we supply new, used, and obsolete industrial equipment, machinery, and parts to global integrators and suppliers, ensuring efficient operations and mitigating supply shortages. Our partnerships with top-tier enterprises make us a reliable industry leader.

Position Overview
NRI Industrial Sales Inc. is seeking a proactive and results-driven Lead Generation Specialist to support our mission of fostering innovative partnerships and driving growth. This role focuses on identifying and qualifying potential leads, engaging prospects, and collaborating with internal teams to create opportunities for the Business Development team. If you are passionate about building relationships, contributing to sales growth, and driving strategic opportunities, we want you on our team.

Key Responsibilities:

1. Manage inbound calls and emails from prospects and clients, ensuring exceptional service.
2. Identify potential leads to build a pipeline of qualified prospects.
3. Work with internal teams to address inquiries and optimize business processes.
4. Gain in-depth knowledge of company products to confidently respond to client inquiries.
5. Identify and qualify potential leads through industry events, social media, cold calls, and more.
6. Use tools like LinkedIn Sales Navigator, ZoomInfo, and CRM systems to track and report on opportunity and campaign performance.
7. Focus on identifying key decision-makers within target companies.
8. Conduct personalized cold outreach through emails, calls, and social media to engage potential leads.
9. Develop and implement lead nurturing strategies to cultivate long-term relationships.
10. Assist in executing targeted marketing campaigns to generate and nurture leads.
11. Follow up on inbound marketing leads generated through campaigns.

Experience:

5+ years of experience in lead generation, business development, or sales (B2B preferred).

Familiarity with lead generation platforms like LinkedIn Sales Navigator, ZoomInfo, and CRM systems.

Skills:

1. Excellent research and prospecting abilities.
2. Strong written and verbal communication skills.
3. Adaptability and patience in dynamic environments.
4. Works effectively with cross-functional teams to ensure smooth handoffs and optimize lead conversion strategies.

Work Arrangement:
Hybrid (3 days in the office, 2 days remote).

Education Requirements:
Candidates must possess a university degree in Business, Marketing, Communications, or a related field.

Preferred Experience and Certifications:
Ideal candidates will have extensive B2B lead generation experience, with proficiency in tools such as HubSpot and LinkedIn Sales Navigator. Certifications in sales or digital marketing are preferred. Additionally, experience in industrial sales or manufacturing will be considered an asset.

Salary & Benefits:
Salary: $60,000 to $70,000 + commission
Insurance: Life Insurance, Extended Health Care, Dental Coverage, AD&D Insurance
Virtual Care: Access to Lumino Health Virtual Care
Retirement Savings: RRSP with company matching

At NRI Industrial Sales, we highly value diversity and inclusion in the workplace. We are committed to creating a welcoming and supportive environment for all employees, and we actively encourage individuals from all backgrounds to apply.

We’re excited to find a driven individual to help elevate our lead generation efforts and contribute to our continued growth. If you’re ready to take on this challenge, we’d love to hear from you!