Instructor – CRM & Marketing AI Certificate Program

CICCC - Cornerstone International Community College of Canada; Vancouver; Hybrid; CAD 60,000 - 80,000; Part time

Job summary

A Canadian educational institution is seeking a qualified instructor for a CRM & Marketing AI certificate program. The ideal candidate will have real-world experience in CRM systems such as HubSpot or Salesforce and should be capable of leading engaging sessions, both online and in-person. Applicants should demonstrate knowledge in marketing automation and have a passion for teaching through hands-on learning. This is a four-week program based in Vancouver.

Qualifications

• At least 2 years of experience in the related field.
• Experience in teaching will be a plus.
• Can break down complex topics into digestible steps.

Responsibilities

• Lead engaging, practical sessions in a hybrid setting.
• Support mid-level marketers and career changers.
• Empower students with hands-on projects using real tools.

Skills

Experience with CRM systems

Marketing automation knowledge

Ability to teach effectively

Real-world experience with AI tools

Job description

About the Course:
We're launching a four-week, hands-on
CRM & Marketing AI certificate program aimed at helping professionals elevate their sales and marketing workflows using AI-powered tools. The program covers CRM fundamentals, data-driven marketing strategies, and the integration of AI across real-world marketing campaigns.. We are looking for someone who can teach the course and co-develop the course content in collaboration with the Director of AI.

Who Should Teach This Course:

• Lead engaging, practical sessions in a hybrid (online/in-person) setting.
• Break down complex CRM and AI marketing tools into real-world, digestible steps.
  Support mid-level marketers, SMB owners, and career changers in mastering CRM automation, lead scoring, and ROI-driven insights.
• Empower students with weekly hands-on projects using real tools and platforms.
• We’re looking for someone with real-world experience in the field, ideally currently working in the industry, who is actively using AI tools or has proven experience applying them in their work.
• At least 2 years of experience in the related field.
• Experience in teaching will be a plus

Ideal Candidate:

• Demonstrates experience in CRM systems such as HubSpot, Salesforce, or similar platforms.
• Familiar with marketing automation, lead scoring, and AI-driven campaign strategies.
• Can teach confidently, regardless of whether students are beginners or have some background.
• Has real-world experience enhancing campaigns with AI tools—tailored for efficiency and results

Course Highlights:

• Duration: 4 weeks, Hands-on learning model
• Format: hybrid format (Online and in-person option)
• Location: Vancouver campus or online