Inside Sales Representative

Central Parking; Mississauga; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading parking technology company based in Mississauga is seeking an Inside Sales Representative to join their team. This full-time role involves generating sales opportunities, supporting customer retention, and conducting market research. The ideal candidate should have a university degree and at least three years of B2B inside sales experience. The role offers competitive salary and benefits, along with growth opportunities in a dynamic environment.

Benefits

Competitive salary

Professional growth opportunities

Supportive work environment

Qualifications

• Effective and persuasive communicator in both oral and written English.
• Minimum university undergraduate degree or college diploma.
• Knowledge of Windows OS and Microsoft Office applications.

Responsibilities

• Participate in customer outreach programs to inform customers about technology.
• Conduct market research and prospecting within target segments.
• Assist in developing advertising materials and promotional campaigns.

Skills

Effective communication

Ability to work independently

Presentation skills

Knowledge of Windows OS

Familiarity with social media

Education

University undergraduate degree or college diploma

Tools

CRM tools like Salesforce

Microsoft Office applications

Job description

We are looking for an Inside Sales Representative to join our WPS Canada team, based in Mississauga, Ontario, Canada. This full-time position offers an opportunity for a self-motivated, hardworking individual to make an immediate impact by performing sales and marketing tasks that generate sales opportunities with prospective new accounts and support customer retention and care programs. The role provides exposure to customer service, marketing, and sales in a dynamic, fast-paced environment.

What you will do

• Participate in customer outreach programs to inform customers about WPS technology innovations, promote parts, supplies, and service contracts, and gather feedback on customer needs.
• Conduct market research and prospecting within target segments.
• Assist in developing advertising materials, promotional campaigns, public relations, website content, and SEO strategies.
• Support the development and execution of a B2B social media marketing program.
• Help prepare marketing plans for industry trade organizations, including identifying opportunities to exhibit and attend conferences and trade shows.
• Assist the sales team with proposal packages, responses to RFPs and tenders, and quotation submissions.

What we are looking for

Essential Qualifications:

• Effective and persuasive communicator in both oral and written English.
• Ability to work independently and under pressure.
• Strong presentation skills for one-on-one and group settings.
• Minimum university undergraduate degree or college diploma.
• Knowledge of Windows OS and Microsoft Office applications.
• Familiarity with website development tools and social media platforms, especially LinkedIn.

Desirable Qualifications:

• At least 3 years of B2B inside sales experience related to enterprise software in large network environments.
• Digital marketing certification.
• Bilingual in French and English.
• Experience in parking access, revenue control, security, or building systems industries.
• Experience with website content management and social media campaigns, particularly LinkedIn.
• Experience with CRM tools like Salesforce.

What we offer

In addition to a competitive salary and benefits, we foster a supportive environment for your professional growth.

About WPS

WPS is a leading provider of automated parking system technology, delivering seamless experiences for users and tools for operators to optimize assets and revenue. Our mission is to offer intelligent, reliable, and innovative parking access and revenue systems, evolving as part of the smart transportation ecosystem.

WPS Canada supports our expanding customer base through regional service partners, serving government, institutional, and commercial clients. WPS is part of the WPS Group, headquartered in the Netherlands, with operations across Europe. The group is owned by a family-run industrial holding company with over 750 million Euro in annual revenue and over 3,000 employees, committed to sustainability and corporate responsibility.