Initiatives Coordinator

Red Bull; Toronto; On-site; CAD 57,000 - 63,000; Full time

Benefits offered by this job

Annual bonus plan

Job summary

Red Bull Canada seeks a Communications Specialist to support distribution and field sales with content and tools. You will manage access, maintain content, upload training material, and build activation decks.

The role emphasizes accuracy, clear communication, and brand-aligned tooling to drive growth. Key duties include updating distribution documents, coordinating with sales and marketing teams, and maintaining training resources.

Qualifications

• Attention to detail is essential for managing live distribution documents.
• Ability to hold others accountable and drive cross-department alignment.
• Bilingual English/French is an asset for communications across teams.

Responsibilities

• Maintain platform access and manage user accounts for distribution and field sales.
• Update content and product information, and upload training materials.
• Prepare activation decks and regional slides, update distribution decks and onboarding.
• Collaborate cross-departmentally to communicate upcoming priorities (sales, marketing, field).
• Support and maintain Field Sales GET application and quality controls.

Skills

Attention to detail

Accountability

Bilingual English/French (asset)

Tools

Microsoft Excel

PowerPoint

Job description

The Communications Specialist willmaintainand improve several ongoing processes and tools that support our distribution and field sales teams. Withfocuson accuracy, clarity andtimelycommunications, the role willultimately enableour Distributors and Field Sales Team to be more effective through developing tools, aligned to brand standards, that generate growth and efficiencies inmarket. All in our efforts to lead the Energy Drink category, grow the business and win versus our competition.

The new role will support distribution and field sales by managing platform access/users, maintaining content and product information, uploading training materials, preparing activation call decks/regional slides, and updating all PPT's relating to distribution including the on-boarding deck, YTD distribution initiatives, and the Excel distribution priorities document.

WINGTIPS

• Manage accessibility and user access

• Update teams with regular usage reports

• Content maintenance: tools/calculators, sales blueprints, product Information (Core, planogram standards, POS catalog/tools)

• Maintain training and development tools

• Control Plane - Account parameters for all distribution partners

ACTIVATION CALL

• Consolidateand build decks to support monthly activation calls

• Work cross-departmentally with all contributors to ensure clear communication of upcoming priorities (sales, trade marketing, field sales, category, operations)

GET

• Support andmaintainField Sales Team GET application

• Manage accessibility and user access

• Establish quality controls and/or quarterly audit review schedule in conjunction with the Field Sales Managers

DOCUMENT OWNER

• Maintaining and updating critical 'live' distribution documents and presentations: On-boarding deck, YTD Initiatives tracker, Distribution priorities excel tracker

EXPERIENCE, KNOWLEDGE, & EDUCATION

• Attention to detail
• Bilingual (English / French) an asset
• Extremely proficient in Microsoft Excel and PowerPoint
• Ability to hold others accountable
• Knowledge of in store execution, merchandising and POS in a direct store delivery distribution model preferred but not mandatory

TRAVEL

• 10%

PHYSICAL REQUIREMENTS

• Employee isregularly required to use hands to finger, handle, or feel;reach withhands and arms; and talk or hear.
• Employeefrequentlyisrequired to walk and sit.
• Employee isoccasionally required to stand and stoop, kneel, crouch, or crawl.
• Employeemust regularly lift and/or move up to 25 pounds as needed.
• Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.

The expected annual base salary range for this position is $57,000 to $63,000. The actual base salary for this position will depend on various factors including, but not limited to, the candidate’s qualifications, skills, experience and work location. This position is also eligible for an annual bonus in accordance with the terms of Red Bull’s bonus plan.

Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.