Hybrid Media Buying Residency: Real-Time Optimization

VaynerMedia LLC; Toronto; Hybride; CAD 57 308 000 - 85 962 000; Plein temps

Résumé du poste

VaynerMedia, a leading digital media and creative agency, seeks a hands-on media specialist for a three-month residency with potential to go full-time. The role focuses on optimizing campaigns across Google, Meta, TikTok, Trade Desk, and Amazon while monitoring pacing and performance to meet client goals.

You will generate pacing reports, build campaigns, deliver ad-hoc analyses, and present insights to clients.

Qualifications

• Advanced skills in Excel or Google Sheets including pivot tables, V-Look Ups, etc
• Media buying experience (preferred, not required): Familiarity with platforms such as Meta, Snapchat, TikTok, Pinterest, LinkedIn; Google: Youtube, Search, Display; Amazon DSP; Programmatic Display/Video: Trade Desk, DV360; Connected TV/OTT: Roku, Hulu
• Exposure to Google Analytics, MOAT, IAS, Nielsen is nice to have
• Strong problem-solving mindset and data-driven approach
• Highly organized with the ability to manage multiple projects in a fast paced environment
• Collaborative team player with a drive to learn and grow in digital media

Responsabilités

• Execute within various digital platforms like Google, Meta (Facebook/IG), TikTok, Trade Desk, and Amazon. Manage the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded.
• Ensure campaigns are pacing effectively and efficiently by regularly monitoring performance and making changes when necessary.
• Execute client-facing deliverables: pacing reports, campaign build, ad-hoc analysis, in-platform optimizations, etc
• Manage media investment across platforms daily, weekly, and on a quarterly basis ensuring optimal budget allocation.
• Collaborate with supervisors To develop platform strategies, audience targeting, and campaign execution.
• Pick up client communication responsibilities by presenting performance insights and recommendations.

Connaissances

Excel/Sheets

Data-driven mindset

Organization

Problem solving

Client communication

Team collaboration

Outils

The Trade Desk

DV360

Google Analytics

MOAT

IAS

Nielsen

Google Ads

Meta Ads

TikTok Ads

Description du poste

VaynerMedia, a leading digital media and creative agency, seeks a hands-on media specialist for a three-month residency with potential to go full-time. The role focuses on optimizing campaigns across Google, Meta, TikTok, Trade Desk, and Amazon while monitoring pacing and performance to meet client goals.

You will generate pacing reports, build campaigns, deliver ad-hoc analyses, and present insights to clients.