GTM Operations Analyst

Magical; Toronto; On-site; CAD 51,000 - 63,000; Full time

Job summary

A leading company in AI-driven operations is seeking a GTM Operations Analyst in Toronto. This role focuses on campaign operations, event logistics, and analytics to support the growth team. The ideal candidate is data-driven and enthusiastic about leveraging AI to enhance operational effectiveness.

Qualifications

• 2–4 years in Marketing Ops or General Ops at a high-growth company.
• Proven experience with paid-media tagging and event logistics.
• Hands-on admin experience in Salesforce and marketing-automation.

Responsibilities

• Coordinate campaign tracking and ensure accurate lead routing.
• Manage end-to-end logistics for trade shows and events.
• Own dashboards for Leads, MQLs, and deliver performance summaries.

Skills

Data-driven

Analytical

Detail-oriented

Project management

Process building

Tools

Salesforce

Marketing automation platforms

Job description

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Summary of the Role

We’re looking for a data-driven Operations Analyst who can keep Magical’s growth machine running smoothly across marketing, sales, and bizops. You’ll own campaign hygiene, event logistics, attribution, dashboards, and quarterly close support—freeing the GTM team to focus on pipeline and revenue. If you love untangling data flows and turning messy spreadsheets into crisp insights, you’ll thrive here.

What You’ll Do

• Paid Media Operations : Coordinate campaign tracking (Google Ads, LinkedIn, Meta, etc.), QA pixels / UTMs, and ensure accurate lead routing and attribution in Salesforce.
• Trade Show & Event Logistics : Manage end-to-end logistics—booth shipping, collateral, swag, insurance forms, registrations, flights, and hotels.
• Lifecycle & Email Ops : Build trigger-based workflows, create segmented lists, enforce CAN-SPAM / GDPR compliance, and run weekly deliverability checks.
• Reporting & Insights : Own dashboards for Leads, MQLs, Calls Booked / Held, and channel conversion rates; deliver weekly and monthly performance summaries with recommendations.
• Tech & Process Ownership : Act as primary admin for Salesforce and connected GTM tools; document SOPs, train teammates, and drive process automation to reduce manual work.
• SEO Ops : Run quarterly content hygiene audits, run pre-built content workflows, and publish monthly SEO KPI reports with AI-generated commentary.
• Lead & Account List Enablement : Clean, de-duplicate, and enrich inbound lead lists, and collaborate with AEs to tier ICP-aligned target accounts.

Who You Are

• All in on AI—excited to apply your AI chops to your own ops stack and champion Magical’s mission.
• Detail-obsessed & analytical—you spot anomalies before they become problems.
• Process builder—SOPs and documentation are your love language.
• Tool power-user—comfortable administering Salesforce plus a marketing-automation platform
• Project-management pro—you juggle trade-show deadlines, reporting cadences, and finance asks without dropping balls.
• Startup-ready—you move fast, iterate often, and communicate crisply across GTM, Product, and Finance.

Qualifications

• 2–4 years in Marketing Ops or General Ops at a high-growth company.
• Proven experience with paid-media tagging / attribution, email deliverability, and event logistics.
• Hands-on admin experience in Salesforce (or similar CRM) and a marketing-automation platform.
• Track record of building dashboards in SFDC and BI tools.

Who We Are

At Magical, we empower organizations to automate the complex, manual workflows that keep critical industries running. Our AI-native platform turns long-form, multi-system processes into fully autonomous operations—helping teams scale faster, cut costs, and focus on higher-value work. Backed by Coatue, Greylock, Bain Capital Ventures, and other top investors, we’re redefining what an AI workforce can achieve. Come be the operational linchpin that keeps Magical’s growth engine humming.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Management and Manufacturing

Software Development

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Toronto, Ontario, Canada $51,000 - $63,000 9 hours ago

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