Growth Operations Specialist

Snaplii Inc.; Toronto; On-site; CAD 65,000 - 90,000; Full time

Job summary

Snaplii Inc. is a fast-growing fintech platform in Canada, seeking a Growth Operations Specialist to build systems and launch initiatives that accelerate user discovery, engagement, and transactions.

You will collaborate across Growth, Product, Operations, Customer Support, Finance, and Engineering to turn ideas into execution. This role offers exposure to growth analytics, cross-functional Project Coordination, and AI-powered workflows in a fast-paced startup environment.

Qualifications

• 1–3 years of experience in Growth Operations, Marketing Operations, CRM, Lifecycle Marketing, Affiliate Marketing, E‑commerce Operations, Customer Success, Project Coordination, or related fields.
• Strong organizational and project management skills.
• Excellent communication skills in English.
• High attention to detail and strong execution ability.
• Comfortable working with spreadsheets and data.
• Ability to manage multiple projects simultaneously.
• Curious mindset with a willingness to learn.

Responsibilities

• Launch and manage referral campaigns, promotions, user incentives, and growth initiatives.
• Configure and maintain in-app banners, promotions, placements, pop-ups, landing pages, and assets.
• Coordinate campaign launches and ensure smooth execution across teams.
• Monitor campaign performance and identify optimization opportunities.
• Support onboarding, activation, retention, and re-engagement initiatives.
• Execute email, SMS, push notification, and in-app engagement campaigns.
• Assist in audience segmentation and user targeting strategies.
• Help improve user journeys and reduce friction across the lifecycle.
• Coordinate assets, tracking, and reporting for partner programs.
• Monitor growth metrics and prepare weekly/monthly performance reports.
• Investigate anomalies and document improvements.

Skills

Growth Operations

Project Management

Communication

Data analysis

Spreadsheet literacy

Multitasking

Curiosity

Tools

CRM systems

Analytics platforms

AI tools

Job description

Building the Growth Engine Behind One of Canada's Fastest-Growing Fintech Platforms

Most people think growth happens when a campaign goes live.

In reality, the most important work often happens long before users ever see it.

It’s the referral program that drives thousands of new users.It’s the promotion that increases customer engagement.It’s the partnership that unlocks a new acquisition channel.It’s the product launch that creates a better user experience.It’s the operational system that allows a company to scale from thousands of users to millions.

At Snaplii, that’s exactly what we’re building.

Why Snaplii?

Snaplii is one of Canada's fastest-growing fintech and digital commerce platforms.

Hundreds of thousands of users use Snaplii every day to:

• Save money through discounted gift cards

• Earn rewards on everyday spending

• Manage balances through Snaplii Cash

• Send and receive funds

• Access innovative payment and financial products

But we’re only getting started.

As consumer behavior evolves and digital commerce becomes increasingly connected, we’re building the infrastructure that powers the future of everyday transactions.

Growth is no longer just marketing.

Growth sits at the intersection of product, operations, customer experience, partnerships, data, and technology.

That’s where this role comes in.

The Opportunity

We’re looking for a Growth Operations Specialist who enjoys building systems, launching initiatives, solving problems, and making things happen.

This is not a traditional marketing role.

You won’t spend your day posting on social media.

You won’t be sitting in endless meetings discussing ideas that never get executed.

Instead, you’ll be responsible for helping launch and operate many of the growth initiatives that directly impact how users discover, engage with, and transact on Snaplii.

You’ll work across Growth, Product, Operations, Customer Support, Finance, and Engineering teams to turn ideas into execution.

If you’re someone who loves learning, enjoys fast-paced environments, and wants to understand how a fintech company scales, you’ll learn more in one year here than many people learn in five.

What You’ll Be Doing

Growth Campaign Operations

• Launch and manage referral campaigns, promotions, user incentives, and growth initiatives

• Configure and maintain in-app banners, promotional placements, pop-ups, landing pages, and campaign assets

• Coordinate campaign launches and ensure smooth execution across teams

• Monitor campaign performance and identify opportunities for optimization

User Lifecycle & Engagement

• Support onboarding, activation, retention, and re-engagement initiatives

• Execute email, SMS, push notification, and in-app engagement campaigns

• Assist in audience segmentation and user targeting strategies

• Help improve user journeys and reduce friction throughout the customer lifecycle

Partnership & Acquisition Operations

• Support affiliate, referral, influencer, and acquisition partner programs

• Coordinate assets, campaign setup, tracking, and reporting

• Review and manage partner applications and partnership requests

• Assist with partner communications and operational support

Growth Analytics & Reporting

• Monitor key growth metrics such as activation, retention, referral performance, and campaign effectiveness

• Prepare weekly and monthly performance reports

• Investigate campaign anomalies and identify opportunities for improvement

• Maintain growth documentation and operational processes

Cross-Functional Project Coordination

• Collaborate with Product, Engineering, Design, Customer Support, Compliance, and Finance teams

• Coordinate testing and QA before campaign launches

• Track project timelines and ensure initiatives are completed successfully

• Help improve internal processes and operational efficiency

AI & Automation

• Use modern AI tools to improve productivity and execution

• Leverage AI to create campaign copy, reports, documentation, and operational workflows

• Identify repetitive processes that can be automated and scaled

What We’re Looking For

Must-Haves

• 1-3 years of experience in Growth Operations, Marketing Operations, CRM, Lifecycle Marketing, Affiliate Marketing, E-commerce Operations, Customer Success, Project Coordination, or related fields

• Strong organizational and project management skills

• Excellent communication skills in English

• High attention to detail and strong execution ability

• Comfortable working with spreadsheets and data

• Ability to manage multiple projects simultaneously

• Curious mindset with a willingness to learn

Nice-to-Haves

• Experience working with fintech, consumer apps, loyalty programs, rewards platforms, e-commerce, or digital products

• Experience with referral, affiliate, influencer, or acquisition programs

• Familiarity with marketing automation tools, CRM systems, or analytics platforms

• Experience using AI tools such as ChatGPT, Claude, Gemini, or other productivity tools

• Mandarin proficiency is considered an asset

Who Thrives Here?

You’ll likely enjoy this role if:

• You love turning ideas into execution

• You enjoy solving operational puzzles

• You like learning how businesses grow

• You take ownership instead of waiting for instructions

• You are excited by fast-moving startup environments

• You enjoy working across different teams and functions

• You care about outcomes, not just tasks

What You’ll Gain

This role offers exposure to:

• Fintech

• Consumer Products

• Growth Strategy

• User Acquisition

• Product Operations

• Partnership Management

• Lifecycle Marketing

• Data-Driven Decision Making

• AI-Powered Workflows

You’ll develop a rare combination of operational, analytical, and business skills that can open doors into Growth, Product, Operations, Business Development, or Startup Leadership roles in the future.

Growth doesn’t happen because someone talks about it.

Growth happens because someone builds the systems, launches the campaigns, solves the problems, and makes execution happen.

If that sounds like you, we’d love to meet you.