Growth Marketing Manager

Aspire Software; Montreal; Hybrid; CAD 150,000 - 200,000; Full time

Job summary

Aspire Software is seeking a Growth Marketing Manager to drive brand awareness and revenue growth in their AI Suite. This integral role involves crafting data-driven marketing strategies, optimizing digital channels, and enhancing brand awareness through innovative marketing initiatives. Candidates should have substantial B2B SaaS marketing experience to succeed in this high-growth environment, focusing on strategic partnerships and customer insights.

Benefits

Competitive salary and performance-based incentives

Opportunity for career advancement

Work closely with leadership team

Qualifications

• At least 5+ years experience in B2B marketing ideally in fintech, SaaS, or AI.
• Proven track record of lead generation and revenue growth through marketing.
• Strategic and data-driven marketer with experience in digital marketing.

Responsibilities

• Develop and execute marketing strategies for customer acquisition.
• Manage digital advertising campaigns across multiple platforms.
• Analyze customer behavior, competitor activity, and market trends.

Skills

Digital Marketing

B2B Marketing

SEO

Lead Generation

Content Creation

Marketing Automation

Brand Awareness

Education

Bachelor's degree in Digital Marketing

Tools

HubSpot

Job description

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Direct message the job poster from Aspire Software

Global Talent Acquisition at Valsoft Corporation and Aspire Software

Growth Marketing Manager - Aspire Software AI Suite

We are hiring for an experienced Growth Marketing Manager to join our growing team at Aspire Software AI Suite in Montreal as we embark on our next exciting growth journey!

Aspire Software is at the forefront of AI-driven solutions in the hospitality industry. Our suite of products, including Ampliphi RMS, Sadie Concierge and upcoming AI solutions, empowers hospitality businesses to enhance guest experiences and operational efficiency.

Aspire AI Labs turns complexity into clarity, building practical AI solutions that scale, adapt, and deliver measurable results across industries.

Ampliphi is an AI-driven solution to optimize pricing, boost profitability, and simplify operations effortlessly. Ampliphi empowers Hotels with Smarter Revenue Management. Optimize pricing, automate decisions, and increase revenue with Ampliphi's AI-driven technology.

Aspire Software AI Suite businesses are at the forefront of innovation, serving customers across various industries with cutting-edge AI and revenue management technology solutions.

We are looking for a Growth Marketing Manager to join our team in Montreal to drive brand awareness, new customer acquisition, and rapid revenue growth for both companies. This is a unique opportunity to shape the marketing strategies for our high-growth businesses in the AI sector.

We are looking for a hands-on Growth Marketing Manager who will play a pivotal role in driving the growth and success of the company. We're particularly interested in candidates with a solid background in B2B SaaS Marketing. Candidates with experience from an agency are also encouraged to apply.

This position requires a strategic and data-driven marketer with a comprehensive understanding of various growth marketing channels, a creative mindset, and a passion for staying ahead of industry trends. The purpose of the role is to grow the business through customer acquisition and the proliferation of brand advocacy.

The successful Growth Marketing Manager will deliver the full spectrum of marketing activity, from working with key stakeholders at a strategic level to driving all operational activity (e.g. budget management, data gathering and reporting, content creation and managing our digital channels day-to-day). The role demands a data-driven, highly creative and ambitious person who sets big goals for themselves and others - and takes personal responsibility for the execution of their ideas.

The successful candidates can be based anywhere within a commutable distance of our office in Saint-Laurent, Montreal, working in a hybrid work model!

What Your Day Will Look Like

Develop and Execute Marketing Strategies

• Design and implement data-driven marketing plans for SADIE and ValPay
• Align marketing efforts with overall business goals to drive customer acquisition and retention
• Develop and execute strategies to open the funnel and drive quality leads
• Implement tactics to expand our reach and engage the target audience
• Be able to own our marketing function. This is a role for someone who can own and steer the marketing function in consultation with the business without the need for continuous guidance and direction

Brand Positioning and Awareness

• Enhance brand visibility through digital, content, and event marketing initiatives
• Develop compelling messaging that differentiates both brands in their respective markets
• Establishing social media followings and building brand advocacy
• Experience with marketing automation platforms - HubSpot preferred
• Analyze campaign performance and adjust strategies to maximize ROI
• Monitor KPIs to adapt where necessary to ensure marketing strategies are delivered
• Provide regular reports to leadership with a thorough understanding of performance and areas to improve

Lead Generation and Performance Marketing

• Manage digital advertising campaigns across Google, LinkedIn, and other platforms
• Optimize SEO, SEM, email marketing, and social media strategies to drive conversions

Content and Communications

• Oversee the creation of high-quality content, including blogs, case studies, whitepapers, and press releases
• Ensure consistent branding and messaging across all channels
• Ensure a seamless and compelling user experience is delivered through optimization of various marketing funnel touchpoints
• Collaborate with teams to provide inputs in creating high-performance landing pages and collateral

Partnership and Event Marketing

• Identify strategic partnerships to expand reach and market presence
• Represent SADIE and ValPay at industry events, trade shows, and networking opportunities

Customer and Market Insights

• Analyze customer behavior, competitor activity, and market trends to refine marketing strategies
• Use data-driven insights to optimize campaign performance and ROI

About You

• At least a Bachelor's degree in Digital Marketing or a similar related discipline is essential
• 5+ years experience in B2B marketing, ideally in fintech, SaaS, AI, or payments
• Ideally, 2+ years SaaS Software Marketing experience
• 5+ years Digital Marketing experience, 2+ years of experience in Marketing to an International Audience
• Proven track record of lead generation and revenue growth through marketing
• Proven experience and knowledge of rapid client acquisition in a go-to-market / new product
• Expertise in digital marketing, paid media, SEO, and marketing automation tools (HubSpot experience is a plus)
• Strong storytelling and content creation skills to drive engagement and conversion
• Experience with event marketing and industry networking
• Ability to analyze data and translate insights into actionable marketing strategies
• An entrepreneurial mindset with a bias for action and results
• Ability to roll up sleeves and make things happen on a limited budget
• Team player
• Great attention to detail and planning skills
• Strong work ethic, organized and focused
• Exceptional communication skillset
• Fluency in English, both written and verbal, is essential
• Legally authorized to work in Canada

Why Join Us?

• Be part of two high-growth companies at the forefront of AI and fintech innovation
• Lead and own the marketing function with autonomy and strategic impact
• Work closely with the leadership team to drive real business growth
• Competitive salary and performance-based incentives
• Opportunity for career advancement as the companies continue to scale

If you're a growth-focused marketing leader ready to take on this exciting challenge, we'd love to hear from you!

Apply now and help shape the future of AI-driven customer engagement and next-gen payment solutions.

For further information about Ampliphi , Sadie and Aspire Software AI Labs , please visit our websites at www.getampliphi.com, www.heysadie.ai and www.aspiresoftware.com

We thank all applicants for their interest; however, only those candidates selected for an interview will be contacted.

Seniority level

Seniority level

Associate

Employment type

Employment type

Full-time

Job function

Job function

Marketing, Design, and Business Development

Software Development, IT System Custom Software Development, and Venture Capital and Private Equity Principals

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