Founding Product Manager — North America Head

StatsLateral, Inc.; Quebec; Remote; CAD 60,000 - 90,000; Part time

Job summary

A fast-growing advisory company is seeking a Founding Product Manager for their new AI-powered platform. This role involves leading product strategy, engaging with communities, and driving growth through innovative product development and marketing strategies.

Qualifications

• 2+ years of experience hiring PMs and managing interviews.
• Experience in AI product development and navigating UX ambiguity.

Responsibilities

• Lead product launch and define product strategy.
• Own trial-to-paid conversion and community engagement.
• Translate product insights into scalable content.

Skills

AI Product Development

Mentorship

Community Engagement

Growth Mindset

Job description

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StatsLateral is a fast-growing product & GTM strategy, AI innovation, and new product launch advisory company based in the U.S. We specialize in building and scaling AI-first products and go-to-market strategies that deliver meaningful impact.

Our clients include tech unicorns, early-stage startups, and global innovators across fintech, travel, healthcare, and SaaS. We have successfully collaborated with high-growth companies across the EU (including Berlin, Germany), Canada, the US, and India, helping them launch innovative products, address complex go-to-market challenges, and achieve key growth milestones.

We’re currently launching a new AI-powered strategic thinking platform for product managers and leaders — and we’re looking for a Founding Product Manager to help lead this 0→1 journey.

Our Core Values

• Customer success: We only declare victory when users succeed.
• Full ownership: We own every win and every miss. Period.
• Simplify: If it can’t be explained to a 5th grader or a granny, it’s too complicated.
• Fast & scrappy: Iteration beats perfection. Move.
• Measurable: If we can’t measure it, we won’t do it.

The Role

You will be a Founding Product Manager to lead the launch, growth, and evolution of our new AI product. This is a rare 0-1 opportunity for a builder who thrives in ambiguity, has a passion for coaching and mentorship, and wants to turn a promising v1 into a breakout product with real-world impact.

You’ll work directly with the founder to lead product strategy, shape the user experience, experiment with growth loops, and bring our AI-first vision to life as a powerful product that helps strategic product managers worldwide.

Key Responsibilities

• Product Launch and Roadmap: Define and execute the product launch, optimize flows, and continuously improve based on user behavior and feedback.
• GTM & Growth Engine: Own trial-to-paid conversion, referral mechanisms, and shareable content artifacts. Collaborate on marketing experiments and community-led growth loops.
• Community Engagement: Represent the product in PM communities (LinkedIn, Slack, Twitter, etc.), host events, and cultivate relationships with career switchers, coaches, and influencers.
• Coaching Model Innovation: Help structure 1:1 or group coaching sessions, define PM career outcomes, and embed them into the product as measurable progress.
• SEO & Thought Leadership: Translate product insights into scalable SEO content, landing pages, and event-driven distribution strategies.

Requirements

• AI Product Development Experience: You’ve helped ship a GenAI-powered product or are comfortable navigating prompt engineering, UX ambiguity, and model limitations.
• PM Hiring Experience: 2+ years of experience hiring PMs, managing PM interviews, or supporting candidate evaluation. You understand the real bar for PM excellence.
• PM Mentor & Coach: You enjoy helping others grow and develop. You’ve mentored aspiring PMs or career changers and have a knack for explaining complex frameworks in simple terms.
• Community-Oriented: You’ve led or contributed to product communities (online or in-person) and understand how to build engagement and value beyond the tool.
• Growth Mindset: You’re knowledgeable about growth with content, optimization for discoverability (SEO, LinkedIn, social), and can connect product features to distribution strategies.

Success Metrics

• Product Launch and Engagement: Increase usage and retention, track user experience (UX), and close the loop with ideal user segments.
• Community Activation: Design and launch one community-led experiment within the first 90 days (e.g., challenges, badges, AMAs).
• Content & Growth Impact: Contribute to SEO-driven landing pages, posts, or workflows that bring in new signups and improve conversion rates.
• Product Impact (Outcomes): Measure and showcase the impact of our products.

Logistics

• Location: Anywhere in Canada (Ideally in Toronto or Montreal)
• Type: Part-Time or Contract-to-Founding Role
• Compensation: Founding-Stage Equity (DOE), Competitive compensation post-launch

How to Apply

If you’re excited to help shape the future of a new AI product, we want to hear from you. Send us a brief note along with relevant links (portfolio, blog, product wins) via our LinkedIn message.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Part-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Software Development

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