Flagship Outdoor Retail General Manager — Lead & Elevate

MEC; Vancouver; On-site; CAD 106,000 - 133,000; Full time

Benefits offered by this job

Competitive benefits

Job summary

MEC Vancouver store is seeking a General Manager to own performance, culture, and operational excellence at one of MEC's flagship locations. You will lead through others, set performance bar, and ensure exceptional member experiences across all departments.

You will drive financial results, maintain a safe, inclusive workplace, and partner with regional leadership to uphold MEC's purpose and values. This role requires flexibility for retail hours and a hands-on leadership style.

Qualifications

• 5+ years of senior retail leadership experience in a complex, customer-facing environment.
• Ability to lead leaders, build strong leadership teams, and drive engagement and performance.
• Strong business and financial acumen with experience interpreting P&L results and operational KPIs.

Responsibilities

• Own overall store performance, including sales, margin, profitability, labour, and inventory outcomes.
• Analyze P&L results and operational KPIs to identify trends, risks, and opportunities.
• Set clear performance expectations and hold leaders accountable for key metrics such as Sales vs. Budget, Conversion, ATV, UPT, Margin, and Labour Efficiency.
• Make informed decisions that balance member experience, employee engagement, and financial sustainability.
• Build and sustain an inclusive, respectful, and high-performing store culture aligned to MEC values.
• Lead, coach, and develop the Senior Staff Team, building leadership capability and succession readiness.
• Ensure fair, consistent execution of performance management, attendance management, and people practices.
• Partner with the People Business Manager and Regional Manager to ensure compliance with employment standards and policies.
• Own the end-to-end member experience for the store.
• Champion MEC’s service standards, ensuring they are consistently trained, communicated, and delivered across all departments.
• Maintain a visible presence on the floor, reinforcing member-first behaviours and service expectations.
• Use observations and performance insights to identify gaps and drive targeted coaching through leaders.
• Ensure consistent execution of operational, inventory, merchandising, visual, Tech Shop, and back-of-house standards.
• Hold the AGM and Department Managers accountable for operational performance, safety, and compliance.
• Oversee loss prevention, health & safety, and facilities outcomes, ensuring risks are identified and addressed.
• Partner with Support Office teams to ensure systems, product flow, and store operations are effectively supported.
• Own recruitment, onboarding, and development outcomes for the Senior Staff Team.
• Set expectations and hold leaders accountable for frontline hiring, onboarding, and training quality.
• Ensure workforce planning, scheduling, and coverage practices are fair, compliant, and aligned to business needs.
• Invest in learning and development to build capability, engagement, and long-term performance.
• Own the store’s community engagement strategy and outcomes.
• Ensure local outreach, partnerships, and member-facing events strengthen community connection and brand trust.
• Represent MEC’s values, brand, and purpose within the local community.

Skills

Leadership

People leadership

Financial acumen

Accountability

Coaching

Stakeholder management

Adaptability

Outdoor lifestyle

Retail leadership experience

Job description

MEC Vancouver store is seeking a General Manager to own performance, culture, and operational excellence at one of MEC's flagship locations. You will lead through others, set performance bar, and ensure exceptional member experiences across all departments.

You will drive financial results, maintain a safe, inclusive workplace, and partner with regional leadership to uphold MEC's purpose and values. This role requires flexibility for retail hours and a hands-on leadership style.