Fintech BDR: Help Small Businesses Grow

Relay; Toronto; On-site; CAD 109,000 - 135,000; Full time

Job summary

Relay, a digital banking platform, seeks a Business Development Representative to own the first sales conversation with prospective customers. You will speak with small business owners, uncover needs, and explain Relay’s value, creating a strong handoff to an Account Executive.

You’ll learn the sales process, apply value selling, handle objections, and help improve team resources and workflows in a dynamic environment.

Qualifications

• 6+ months of SDR/BDR or similar sales experience with a track record of meeting or exceeding targets.
• Ability to pursue difficult goals with discipline and sustained effort.
• Strong ownership mindset and accountability for results under varying lead flow conditions.
• Highly coachable with a habit of seeking feedback and rapid improvement.
• Competitive and driven to learn from top performers and peers.
• Experience in B2B, SaaS, fintech, or selling to small businesses is a plus.

Responsibilities

• Work a mix of inbound and outbound leads based on fit and buying signals.
• Lead phone conversations with small business owners.
• Run discovery to understand how prospects manage their business and finances.
• Handle objections and guide qualified prospects toward the next step.
• Explain Relay's value in clear language based on learnings.
• Provide Account Executives with context to continue the conversation.
• Meet activity, conversion, and meeting targets consistently.
• Review performance, seek coaching, and apply feedback to future calls.

Skills

Inbound/outbound sales

Phone conversations

Discovery questions

Objection handling

Value selling

Communication

Goal adherence

Team collaboration

Job description

Relay, a digital banking platform, seeks a Business Development Representative to own the first sales conversation with prospective customers. You will speak with small business owners, uncover needs, and explain Relay’s value, creating a strong handoff to an Account Executive.

You’ll learn the sales process, apply value selling, handle objections, and help improve team resources and workflows in a dynamic environment.