Events Marketing Specialist

Tecsys Inc.; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

A leading technology firm in Toronto is seeking an Events Marketing Specialist to manage high-impact events that strengthen brand presence. In this role, you'll coordinate logistics for conferences and trade shows, collaborate with sales, and analyze event performance metrics. The ideal candidate has a Bachelor's degree in a relevant field and 3-5 years of event planning experience in a dynamic environment.

Qualifications

• 3-5 years of experience planning and executing events.
• Strong budget management and project management skills.
• Excellent collaboration and communication skills.

Responsibilities

• Plan and execute logistics for conferences and trade shows.
• Collaborate with sales on regional event initiatives.
• Track and analyze event performance metrics.

Skills

Event planning and execution

Budget management

Project management

Collaboration and communication skills

Creativity and problem-solving

Event management software proficiency

Knowledge of marketing principles

Education

Bachelor's degree in Event Management, Marketing, Communications, or related field

Tools

Event management software (Cvent)

Microsoft Office Suite

Job description

About Us

Having recognized the advantages of remote work, such as improved employee morale, increased productivity, and positive impacts on both employee wellbeing and the environment, we are proud to be a digital‑first company. Our digital‑first work environment, combined with our conveniently located offices and collaborative workspaces, provides our team with the freedom and flexibility to work in the most productive way for them.

About The Role

As an Events Marketing Specialist at Tecsys, you will play a key role in delivering high‑impact events that strengthen our brand, engage prospects and customers, and enable our sales team. You will manage logistics, collaborate across marketing functions, and ensure a consistent and compelling presence at conferences, trade shows, and corporate events. This is a hands‑on role where creativity, organization, and attention to detail directly contribute to business growth.

Event Logistics

• Plan and execute logistics for conferences, trade shows, workshops, and corporate events
• Manage hotel room block for given events
• Manage venue selection, contract negotiation, vendor relationships, and on‑site logistics
• Oversee event budgets and ensure cost‑effectiveness

Marketing and Sales Collaboration

• Partner with sales on regional event initiatives to align goals, ensure adequate support, and maximize impact
• Educate and enable sales teams and internal stakeholders ahead of events to clarify roles, responsibilities, and expected outcomes
• Support the development and execution of marketing strategies for assigned events
• Partner with the broader marketing team to create promotional materials, signage, and event collateral
• Contribute to pre‑event and post‑event campaigns to drive attendance, engagement, and follow‑up
• Ensure messaging and branding are consistent across all channels

Event Presence

• Design and execute engaging and visually impactful trade show and event experiences
• Manage booth and presence logistics, including materials, shipments, and setup
• Collaborate with sales and product teams to showcase Tecsys' customer value proposition

Measurement & Reporting

• Track and analyze event performance metrics
• Prepare post‑event reports with insights and recommendations
• Ensure event contacts are accurately tagged in CRM and HubSpot for follow‑up

Branded Merchandise

• Manage Tecsys‑branded merchandise lifecycle, from ideation and ordering to inventory and distribution

Qualifications and Skills

• Bachelor's degree in Event Management, Marketing, Communications, or related field
• 3‑5 years of experience planning and executing events such as conferences, trade shows, workshops, launches, and corporate functions
• Strong budget management and project management skills with the ability to prioritize and meet deadlines
• Excellent collaboration and communication skills, both written and verbal
• Creative thinker and problem‑solver with a strong eye for detail
• Proficiency in event management software, online registration platforms, and Microsoft Office Suite; Cvent experience a plus
• Knowledge of marketing principles and experience in event marketing
• Comfortable working independently and as part of a team in a fast‑paced, deadline‑driven environment
• Experience managing external event partners and internal stakeholders
• Willingness to travel as required for onsite event support
• Strong proficiency in both written and verbal English communication essential for effective correspondence with clients, suppliers, business partners, and colleagues beyond the province of Quebec

We understand that experience comes in many forms and that careers are not always linear. If you don't meet every requirement in this posting, we still encourage you to apply.

At Tecsys, we are committed to fostering a diverse and inclusive workplace where all employees feel valued, respected, and empowered. We believe that diversity drives innovation and strengthens our ability to deliver exceptional solutions. We welcome and encourage applicants from all backgrounds, experiences, and perspectives to join our team.

Tecsys is an equal opportunity employer. Accommodation is available for applicants selected for an interview.

NB: if you are applying to this position, you must be a Canadian Citizen or a Permanent Resident of Canada, or have a valid Canadian work permit.

Job Details

• Seniority level: Mid‑Senior level
• Employment type: Full‑time
• Job function: Marketing
• Industries: Non‑profit Organizations, Primary and Secondary Education