Events & Engagement Specialist

Greater Victoria Harbour Authority; Victoria; Hybrid; CAD 58,000 - 63,000; Full time

Job summary

An innovative organization is seeking a dynamic Events & Engagement Specialist to create vibrant community experiences. This full-time role involves curating engaging events and digital content that resonate with diverse audiences. You'll coordinate logistics for seasonal programming, manage social media channels, and foster community connections through thoughtful storytelling. With a hybrid work arrangement and comprehensive benefits, this position offers the chance to thrive in a fast-paced environment while making a meaningful impact in the community. If you're a creative communicator and passionate about event management, this is the perfect opportunity for you.

Benefits

Comprehensive health benefits

RRSP matching

Paid time off

Work from home 2 days a week

Qualifications

• 2-4 years of experience in digital marketing and event production.
• Strong communication and storytelling skills in various formats.

Responsibilities

• Manage logistics for events and seasonal programming.
• Develop digital content strategies and campaigns to engage audiences.

Skills

Digital Marketing

Community Engagement

Event Management

Content Creation

Social Media Management

Communication Skills

Project Management

Education

Bachelor's degree in business, marketing, or communications

Tools

Hootsuite

Canva

Microsoft Office 365

Job description

We are looking for a dynamic and organized Events & Engagement Specialist to bring our spaces, platforms, and partnerships to life. This unique role combines content creation, community engagement, and event delivery—curating vibrant summer programming (Ship Point Market, Artists on the Causeway) alongside corporate events and sponsorships. You'll spark meaningful connections—online and in-person—through thoughtful digital storytelling and seamless event execution. If you’re a creative communicator, natural community connector, and hands-on organizer who thrives in fast-paced environments, this is your stage.

This position enjoys comprehensive health benefits, RRSP matching, paid time off and more, plus the opportunity to work from home 2 days a week. It is a Victoria-based role. This is a full-time position with a recruiting annual salary range of $58,000 to $63,000.

Digital Engagement & Content Creation

• Develop and execute strategies to grow and engage audiences across GVHA’s digital platforms, driving meaningful interactions that align with our brand voice and values
• Manage day-to-day digital content across social channels (e.g., Instagram, LinkedIn, X, Facebook)
• Develop creative digital content marketing campaigns and storytelling initiatives that engage priority audiences and promote events, programs, and partnerships
• Capture and curate original photo and video content—highlighting event activations, public art, local culture, and behind-the-scenes moments that showcase the vibrancy of Victoria’s working harbour
• Edit and repurpose content for different formats, including reels, stories, carousels, and short-form video—ensuring alignment with each platform’s best practices and current trends
• Collaborate with internal teams and community partners to source stories, visuals, and testimonials
• Maintain an organized content library and coordinate with photographers/videographers to source compelling visuals when needed
• Track performance metrics (reach, engagement, shares, sentiment) and audience feedback to optimize content and share successes
• Support influencer or ambassador programs where applicable
• Support email marketing campaigns and website updates

Event Management & Placemaking

• Coordinate and manage logistics for seasonal programming and events (e.g., markets, festivals, etc.)
• Book, liaise with, and support performers, artists, and vendors
• Support permitting, site setup, staffing, and day-of execution
• Work with internal teams and partners to ensure events are inclusive, safe, and well-promoted
• Help animate public spaces in alignment with strategic goals and community values
• Liaise with internal departments on matters of protocol, event procedures, and safety guidelines
• Represent GVHA on the City of Victoria’s Special Event Technical Committee, as required

Sponsorships & Commercial Activation

• Assist in the development of an event and community sponsorship strategy
• Help coordinate and fulfill benefits for sponsored events and activations
• Develop and oversee corporate event rentals and film crews—handling inquiries, building relationships, and supporting on-site execution

Experience and Education

• 2–4 years of experience in digital marketing, social media, community programming, event production, and/or sponsorship/partnerships
• Bachelor’s degree in business, marketing, communications, or a related discipline
• Familiarity with paid digital ads and social media platforms (HootSuite, Meta, LinkedIn, etc.)
• Video editing or short-form content creation experience is a bonus
• Experience working in public-facing roles or diverse community settings

Working Conditions

• Regular, full-time position (37.5 hours/week)
• Office environment and site/field environment
• Hybrid office/work-from-home arrangement available after 3 months of service
• Occasional evenings and/or weekends due to operational requirements and/or to participate in events
• Available on call for after-hours events assistance as needed
• Exposure to all weather and operating conditions within an indoor and outdoor event execution context
• May stand or sit for extended periods
• Physical ability to set-up and strike tents, tables, chairs, audio/visual equipment and other event equipment

Knowledge, Skills, and Abilities

• Strong communication and storytelling skills — written, visual, and interpersonal
• Organized, flexible, and able to manage multiple projects and deadlines in a fast-paced environment
• Hands-on experience with social media platforms and tools (Hootsuite, Canva, etc.)
• Creative mindset with an eye for design (basic Canva/Adobe experience a plus)
• Ability to work effectively independently and in a team environment
• Ability to work evenings/weekends, particularly during the spring and summer event season
• Event permitting or production experience an asset
• Proficient in Microsoft Office 365
• Working knowledge and understanding of the importance of First Nations protocols, specifically those of the Lək̓ʷəŋən People
• Capable of coordinating students and event volunteers, as needed