Event Vehicle Lead | Field Marketing & Brand Activation

Red Bull; Toronto; On-site; CAD 28,000 - 30,000; Full time

Job summary

Red Bull Canada is seeking an Event Vehicle Coordinator to act as a brand ambassador and oversee the Red Bull Event Vehicle across events, supporting sales and consumer moments while coordinating content with the social media team.

You will maintain the vehicle’s appearance and operation, implement regional marketing plans, travel frequently, manage budgets, report monthly to the Field Marketing Manager and National Event Manager, and help produce engaging content for our channels.

Qualifications

• 1-3 years of experience in Marketing.
• Proven background in negotiation, partnerships & budget management.
• Excellent understanding of sports and culture landscape within the region, involvement in both.
• General knowledge and comfort using and capturing low-fi content on Instagram and TikTok.

Responsibilities

• Keep the event vehicle in top operational performance and maintain its premium appearance.
• Implement a regional marketing and sales plan around the event vehicle.
• Build and update the event vehicle music and video content library.
• Obtain permits as needed and manage travel & entertainment budgets.

Skills

Marketing

Budget management

Negotiation

Content creation (low-fi)

Tools

MS Office

Job description

Red Bull Canada is seeking an Event Vehicle Coordinator to act as a brand ambassador and oversee the Red Bull Event Vehicle across events, supporting sales and consumer moments while coordinating content with the social media team.

You will maintain the vehicle’s appearance and operation, implement regional marketing plans, travel frequently, manage budgets, report monthly to the Field Marketing Manager and National Event Manager, and help produce engaging content for our channels.