Event Vehicle Coordinator (Freelancer), Field Marketing

Red Bull Gruppe; Vancouver; On-site; CAD 60,000 - 80,000; Full time

Job summary

Red Bull Gruppe is seeking an Event Vehicle Coordinator to serve as a brand ambassador and manage the Event Vehicle (EV) for marketing initiatives. Responsibilities include scheduling, operations management, and content creation for social media while engaging with diverse audiences in Vancouver.

Qualifications

• 1+ years of marketing experience.
• Strong network in sports and culture within the region.
• Valid driver’s license and ability to drive automatic vehicles.

Responsibilities

• Maintain vehicle’s operational performance and cleanliness.
• Manage vehicle operations and A/V setup.
• Report monthly on EV activities to FMM and NEM.

Skills

Negotiation

Partnership Management

Content Creation

Communication

Organizational Skills

Tools

MS Office

Job description

The Event Vehicle Coordinator acts as a RedBull Brand ambassador and face of our brand, responsible for the RedBull Event Vehicle (EV), a core marketing asset in our grassroots, field marketing initiatives. Responsibilities include planning and executing the EV schedule across events, supporting sales and consumer engagement moments, and programming content with the social media team. The Coordinator reports directly to the Field Marketing Manager (FMM) and has a dotted line to the National Event Manager (NEM), aiming to create a program that surprises consumers both digitally and in real life, with the vehicle on the road frequently.

Responsibilities

• Maintain the vehicle’s top operational performance, appearance, and cleanliness.
• Implement regional marketing and sales plans around the EV.
• Leverage networks in sports and culture within the region for EV programming.
• Manage vehicle operations, including A/V setup and teardown.
• Ensure sufficient cold product supply and track product seeding.
• Build and update music and video content libraries for the EV.
• Obtain necessary permits for EV activities.
• Manage travel, entertainment, and activation budgets.
• Report monthly on EV activities to FMM and NEM.
• Collaborate with media and content teams to identify field content opportunities for social channels.
• Create engaging content featuring the EV, supported by content producers or third parties.
• Ensure assets are captured and delivered in required formats.

Minimum Requirements

• 1+ years of marketing experience.
• Experience in negotiation, partnerships, and budget management.
• Strong network in sports and culture within the region.
• Knowledge of low-fi content creation for Instagram and TikTok.
• Current smartphone capable of content capture (iOS or Android).
• Valid driver’s license with ability to drive automatic vehicles.
• Comfortable driving on and off-road.
• Sociable, outgoing, and capable of engaging diverse audiences.
• Strong communication, presentation, and organizational skills.
• Ability to meet deadlines and prioritize tasks.
• Proficiency in MS Office.
• Willingness to travel extensively (30-40%).

Location

Vancouver, British Columbia, Canada

Application Details

Rate: $20/hr - $23/hr (subject to change). Red Bull Canada is an equal opportunity employer, committed to diversity and inclusion. We encourage applications from all backgrounds.

Next Steps

Apply now and showcase your personal style and why you're a fit for this role.