eCommerce Specialist

Diva International Inc.; Kitchener; On-site; CAD 50,000 - 70,000; Full time

Job summary

Diva International Inc. is seeking an eCommerce Specialist to enhance their online shopping experience and drive e-commerce operations. The role includes managing website content, collaborating on digital marketing, and analyzing performance metrics, all while supporting a purpose-driven business in a remote-first environment.

Qualifications

• 2–4 years of experience in E-commerce or a similar role.
• Expertise in Shopify or Shopify Plus.
• Strong analytical skills to interpret data.

Responsibilities

• Implement and maintain best practices for web content.
• Create and update website content, including product pages.
• Monitor and analyze website metrics and customer behavior.

Skills

Analytical skills

Problem-solving skills

Communication skills

Education

Bachelor’s degree in Business, Marketing, E-commerce, or related field

Tools

Shopify

HTML

Adobe Creative Suite

Job description

Diva International Inc. (“DIVA”) is looking for an eCommerce Specialist. This role is pivotal in driving the success of DIVA’s e-commerce operations, with a focus on enhancing the online shopping experience, increasing website performance, and fostering customer loyalty. If you are data-driven, detail-oriented, highly organized, and passionate about purpose-driven business, this role is for you! You thrive in a collaborative environment, can juggle multiple priorities with ease, and have a deep enthusiasm for wellness and sustainability.

The role allows for remote work in Ontario, Canada. Travel may be required on occasion. Must be legally eligible for employment and reside in Ontario, Canada.

About Us:

Since 2003, DIVA has introduced and onboarded millions of people as they keenly—or—anxiously—discovered reusable period care. Founded by mother-daughter duo Francine Chambers and Carinne Chambers-Saini, DIVA revolutionized the “feminine hygiene” industry and created the mass market adoption of sustainable period care alternatives. Today, the DIVA brand is synonymous with the menstrual care category, driving change and bringing sustainability to the forefront of new period care innovation.
We are DIVA. Your conscious cycle care partner.


Responsibilities:

• Site Management: implement and maintain best practices for web content to align with our brand guidelines, UX/UI standards, and overall strategy.
• Content Management : Create and update website content, including product pages, landing pages, banners, and homepage layouts.
• Digital Marketing Collaboration: Develop and execute the e-commerce promotional calendar in collaboration with the Marketing team, including launches, campaigns, and promotions.
• Performance Optimization: Monitor and analyze website metrics, customer behavior, and campaign performance to identify opportunities for improvement.
• SEO Optimization: Write engaging and SEO-optimized meta descriptions to improve searchability and sales conversions, Report on SEO site performance.
• Inventory & Trade Support: Coordinate with production and fulfillment teams to flag and resolve risks related to inventory, shipping, and aged stock.
• Trend Monitoring: Stay up-to-date with e-commerce trends and emerging technologies, recommending actionable strategies to maintain a competitive edge.
• Campaign Performance & Reporting: Collaborate with the E-Commerce Director to strategize, execute, and track campaigns.
• Work in accordance with the Diva International Inc. Quality Policy and B Corp set of standards.

Qualifications:

• Bachelor’s degree in Business, Marketing, E-commerce, or a related field preferred.
• 2–4 years of experience in E-commerce or a similar role, with expertise in Shopify or Shopify Plus.
• Strong analytical skills with a proven ability to interpret data and apply insights to improve performance.
• Can take ownership of a project, prioritize effectively and drive the project through to completion.
• Excellent communication skills, with the ability to manage multiple stakeholders and projects simultaneously.
• Strong and creative problem-solving skills with a desire for continuous improvement.
• Bonus: Proficient in basic HTML, Klayvio , Adobe Creative Suite (Photoshop, Indesign, Illustrator) and ads manager.

About Our Hiring Process:
Does this sound like great fit for you? We would love to hear from you.

You can expect us to be curious about who you are, what experiences you have gained to date and what you are looking for in your next opportunity. We know that you are selecting us as an employer just as much as we are inviting you to join our team. We will provide a series of opportunities for us to connect and for you to meet various members of our team. Please ask us questions and let us know how we can support you throughout our hiring process.


Why work at Diva International?
As a Certified B Corp and remote-first workplace, our internal work-life rhythm and processes are guided by a purposeful intention to operate differently; in an inclusive mindset that encourages employee input, creativity, and collaboration.

At DIVA, we strive to be a welcoming and safe space for everyone, regardless of their race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity, physical ability, or any other protected grounds. We welcome employees and candidates from these underrepresented groups to help make this vision a reality.

Accommodations are available on request for candidates taking part in all aspects of the selection process. Please e-mail [e-mail] you require accommodation. Information related to accommodation requirements will be addressed confidentially.