Marketing Manager - Sports & Entertainment

GSL Group; Victoria; On-site; CAD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to lead brand marketing efforts in the Victoria area. This role involves crafting multi-platform marketing strategies that enhance brand presence and drive engagement across various channels. The ideal candidate will possess strong communication skills and a background in marketing or communications, ideally within the sports or entertainment sectors. Join a passionate team dedicated to fostering an inclusive culture and making a significant impact in the community. Elevate your career and be part of exciting events and partnerships!

Qualifications

• Significant experience in crafting and communicating brand narratives.
• Experience in the sports or entertainment industry is preferred.

Responsibilities

• Develop and implement a cohesive, multi-platform marketing strategy.
• Manage cross-platform communications and external communications.

Skills

Marketing Strategy

Communication Skills

Brand Management

Social Media Management

Press Release Writing

Education

Degree in Marketing

Degree in Communications

Job description

You are an experienced marketing professional who leans into your tolerance of ambiguity, ability to get things done, and sharply honed marketing skills to manage your brands while enabling increased reach and ultimately driving increased revenues. You’re ambitious, self-motivated, hungry, humble, smart, with a dash of humour and strong self-awareness. Does this sound like you? Perhaps this Marketing Manager role is the ideal next step in your career.

Let’s face it, marketing in today’s multi-channel environment is complex. As our Marketing Manager, your excellent communication skills and ability to manage multiple competing priorities will enable you to effectively build out our market presence. You’ll leverage your experience to develop and implement a cohesive, multi-platform marketing strategy that serves our Victoria area businesses which includes the Victoria Royals, the Victoria Royals Foundation, Save-on Foods Memorial Centre, along with all the concerts and events that happen within. We also operate the Royals’ team store.

You will play a lead role in propelling our brand marketing while strengthening and facilitating our partnerships with our sponsors, vendors, advertisers, and local media. You will also manage cross-platform communications, which may include drafting and editing press releases, website copy and content updates, social media, advertising, and all external communications.

To be successful in this dynamic role, you’ll show up armed with a degree in marketing, communications, or a related field, possess significant experience crafting and communicating brand narratives and driving engagement, ideally in a sports or entertainment related industry. Why not elevate your career with GSL? Don’t delay, hit that “apply now” button today!

Preference will be given to candidates that are currently residing in or able to relocate without assistance to the greater Victoria area.

We are proud to be an equal opportunity employer. We value diversity and are dedicated to providing a work environment that is free from harassment and discrimination. All employment decisions are made based on qualifications, job requirements and business needs. We are passionate about being known for an inclusive culture where talented people of all backgrounds want to work.