Assistant Product Manager - HouseHold

Recochem Inc.; Montreal; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading company in the CPG industry is seeking a Marketing Manager to drive brand building and product management. The role involves developing business updates, collaborating with cross-functional teams, and leading marketing initiatives. The ideal candidate will have a strong background in marketing, excellent communication skills, and a proven track record in the industry. Proficiency in both English and French is required, along with experience in B2B and aftermarket sectors.

Qualifications

• Minimum of 5-8 years of relevant experience.
• Experience in brand building and product management.

Responsibilities

• Develop insightful, fact-based business updates.
• Manage innovation in collaboration with cross-functional teams.
• Lead the label designing and packaging process.

Skills

Communication

Analytical Skills

Team Collaboration

Education

University degree in Marketing or Business Management

Tools

PowerPoint

Excel

PowerBi

Krunchbox

Job description

Responsibilities

1. Develop insightful, fact-based business updates.
2. Define the vision and establish a clear portfolio approach, including SKU rationalization across different brands.
3. Manage innovation in collaboration with cross-functional teams such as PMO, R&D, Legal, and Regulatory.
4. Lead the label designing and packaging process.
5. Create marketing toolkits to support the aftermarket sales team, including brochures, sales sheets, website content, and selector tools.
6. Lead and attend trade shows for heavy-duty equipment in the US and Canada.
7. Work effectively with advertising, promotional, research agencies, consultants, and vendors.

Qualifications

1. Education and Experience:
2. University degree in Marketing or Business Management.
3. Minimum of 5-8 years of relevant experience.
4. Experience in brand building, product management, and marketing within the CPG industry.
5. Experience with retailers such as Canadian Tire, Home Depot, Rona, Walmart, etc.
6. Experience in B2B, aftermarket industries, and industrial sectors is a plus.
7. Communication Skills:
8. Excellent verbal and written communication skills; proficiency in French is required.
9. Ability to create presentations and present to both small groups and large audiences.
10. Strong writing skills for business plans, proposals, and internal reports.
11. Technical Skills:
12. Ability to analyze market research and business reports, interpret data, identify trends, and make recommendations.
13. Good knowledge of budgeting, pricing strategy, and margin management.
14. Technical aptitude regarding product specifications, usage, and experience in new product development and launches.
15. Experience briefing agencies and evaluating their work, providing feedback.
16. Proficiency in digital, social media, and e-commerce platforms.
17. Computer Skills:
18. Proficiency in PowerPoint and Excel.
19. Ability to quickly learn analysis tools like PowerBi and Krunchbox.

Desired Profile

1. Entrepreneurial mindset, proactive and solution-oriented.
2. Team player, collaborative and fun to work with.
3. Comfortable in a fast-paced environment.
4. Passionate about the industry and marketing, with a strong drive to learn.
5. High ethical standards in business conduct.