Casino Content Editor - North American Markets

Legend; Toronto; On-site; CAD 50,000 - 80,000; Full time

Job summary

An innovative company is seeking a Casino Content Editor to enhance its North American gaming brands. This role involves creating and optimizing engaging content, collaborating with diverse teams, and managing external writers. You'll leverage your content editing and SEO skills to drive audience engagement while working in a fast-paced environment. The company promotes a culture of growth and collaboration, offering competitive salaries and numerous perks. If you're passionate about content and eager to make an impact in the gaming industry, this opportunity is perfect for you.

Benefits

Competitive salaries

Matched pension contribution

Health insurance

20 days annual leave

Flexible working hours

Annual discretionary bonus

Individual learning budget

Paid sabbatical

Companywide social events

Qualifications

• Experience in content editing or writing for English-speaking markets, especially in Gaming.
• Hands-on SEO experience with metrics to monitor content success.

Responsibilities

• Write and optimize engaging content for North American audiences.
• Manage external writers to ensure high-quality content and meet deadlines.

Skills

Content Editing

SEO

Proofreading

Content Optimization

Team Collaboration

Time Management

Education

Bachelor's Degree in English or related field

Tools

Ahrefs

SemRush

SurferSEO

Job description

About Covers and Legend

Here at Covers, we're a top digital media company in the sports betting industry, with a clear sense of purpose and a belief that success comes from the strength of our team and our culture.

We're proudly part of Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world: iGaming, Sports Betting, and Personal Finance.

We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide.

If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it.

Unlock the Legend in you.

The Role:

Legend is hiring a Casino Content Editor, reporting directly to our Content Manager. This role will support our North American brands to launch and optimize high-quality iGaming content in the market.

You’ll be working across an exciting portfolio of Gaming brands in our global portfolio. In this role, we value diverse perspectives and encourage you to apply even if you don't meet every qualification listed.

Your Impact:

• Write new pages and optimize existing content to make it engaging for our North American Gaming audiences using your editing, proofreading and publishing skills.
• Produce optimized content that engages our audiences and meets SEO best practices, using tools like Ahrefs, SemRush and SurferSEO to recommend ways we can optimize our content.
• Manage external writers to ensure deadlines are being met and content is of a high standard.
• Work towards deadlines and seasonal goals to achieve wider company targets.
• Use your skills and keen eye to suggest new, innovative ways of engaging our Gaming audience and expanding our reach in the market.
• Work as part of a high-performing team and set personal development goals to continually grow your own skillset.
• Collaborate with other teams in the company, including Country Managers, Product, UX Design, and Engineering.

What You'll Bring:

• Experience as a Content Editor or Content Writer role for English-speaking markets, ideally within the Gaming industry and North American markets. Responsible for editing and optimizing web content.
• Hands-on experience with SEO from a previous role and experience using metrics to monitor/validate content success.
• A “can do” attitude that thrives when working to deadlines in a fast-paced and rapidly changing environment.
• Be self-motivated, imaginative and confident in working on your own initiative and with autonomy.
• Team player mentality. We like to work with friendly people who thrive when working collaboratively.
• Improvement mindset. Constantly striving to learn, develop and grow – you embrace feedback.

The Interview Process:

• 1st: Initial Chat with Talent Partner (30 mins via Zoom)
• 2nd: Interview with our team, Interviewer 1 and Interviewer 2 (1 hour video via Zoom)
• 3rd: Take home task - you will be given 3 days to complete the task
• 4th: Final interview with our team, Interviewer 1 and Interviewer 2 (1 hour video via Zoom)

Why Legend?

• Competitive salaries.
• Matched pension contribution.
• Health insurance.
• 20 days annual leave allowance and two extra days to celebrate your birthday and a life event day.
• Flexible working to suit you "work your way".
• Annual discretionary bonus linked to business and personal performance. Long-term incentive plan to share in the growth of our business.
• Individual learning and development budget.
• Recharge your batteries between Christmas & New Year (our offices are closed).
• Paid sabbatical when you hit milestones.
• Companywide social events.

Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team, which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team at [e-mail], and we'll do all we can to support you.