Commercial Intelligence Activation Manager

Thermo Fisher Scientific; Alberta; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading company in scientific services seeks a Sales and Marketing Data Science professional to develop strategies that enhance sales efficiency and revenue generation. The role involves collaboration across teams, training sales representatives, and implementing digital tools to support the commercial pipeline. Ideal candidates will have a Bachelor's degree and extensive experience in sales and data science, with a strong understanding of generative AI.

Qualifications

• 5+ years of experience in sales, marketing, and/or data science.
• Experience in driving strategic initiatives and managing sales cycles.

Responsibilities

• Develop and launch sales and marketing data science plays.
• Lead the Playmakers Council and partner with marketing and sales.

Skills

Communication

Change Management

Data Science

Sales Strategy

Education

Bachelor's Degree

Tools

Compass

Seismic

ELOQUA

Job description

Job Responsibilities

1. Develop and launch a steady stream of sales and marketing data science plays supporting business priorities.
2. Collaborate with Sales, Marketing, Product Management, Data Science, and IT to coordinate strategies using data science and generative AI capabilities.
3. Develop and implement Agents to support the Commercial Team's efficiency and revenue generation.
4. Provide data-driven sales cycle support to elevate the right activities at the right time.
5. Lead the Playmakers Council, partner with Regional Marketing and Sales Enablement to implement initiatives and programs that leverage data science to invigorate the commercial pipeline.
6. Develop and lead the Digital Selling program to amplify reps’ voices, align digital customer experiences with in-person touchpoints, and digitally enable reps through new and existing technologies.
7. Activate and train the sales team to adopt digital tools, incorporating clear change management communication.
8. Provide reporting for managers, communicate with the sales team, and key stakeholders.
9. Coordinate integrations with the Data Science Platform, ensuring alignment with business processes and strategies; manage enhancement requests for tools.

Minimum Requirements / Qualifications

• Bachelor's Degree required
• 5+ years of experience in sales, marketing, and/or data science, preferably in scientific, pharma services, or related industries
• Experience with training and change management
• Independently driven attitude
• Experience with tools such as Compass, Seismic, ELOQUA preferred
• Understanding of data science, data science applications, and generative AI
• Experience in driving strategic initiatives, new business development, and managing sales cycles for a range of customer sizes, from large-scale to small- and mid-sized opportunities
• Ability to operate effectively in a complex, matrix business environment
• Excellent presentation and communication skills
• Experience supporting sales representatives to sell more effectively and efficiently