Marketing Manager

Aramark Canada; Kamloops; On-site; CAD 51,000 - 64,000; Full time

Job summary

A leading company in food services is seeking a Marketing Manager passionate about food and innovative marketing strategies. The role involves collaborating with teams to enhance brand presence, manage communication initiatives, and drive customer engagement through creative campaigns. Ideal candidates will have a degree in Marketing or related fields and a strong understanding of social media and project management.

Qualifications

• Bachelor’s degree preferred.
• Proven knowledge of social media platforms and a passion for food are essential.
• Excellent oral and written communication skills.

Responsibilities

• Support operations team in executing innovation for customer experiences.
• Lead development of creative customer presentations and marketing campaigns.
• Conduct market research and analyze campaign results.

Skills

Social Media Knowledge

Communication Skills

Project Management

Analytical Skills

Content Creation

Education

Bachelor’s degree in Marketing, Communications, or Business

Tools

Microsoft Office

Adobe Applications

Job description

About Aramark

At Aramark, we empower our people to create moments that matter through exceptional hospitality experiences. We serve more than a dozen industries with pride and passion, building community, connection, and careers all around the world.

You'll be surrounded by some of the most innovative minds in the industry and powered by our shared mission to pursue what matters. Here, you'll have the opportunity to do great things for our people, our planet, our partners, and our communities. We believe a career should develop your talents, fuel your passions, and enable your growth. Supported by committed leadership, you'll be empowered to try new things and find solutions to tough problems. No matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is to help you reach your full potential and pursue what matters.

Job Description

Aramark Canada is looking for a person who has a true passion for food and loves exploring/experimenting with new cuisines to join our dining team. If your personal life centers around food, from taking Instagram pictures to writing blog posts about your culinary adventures, we want to speak with you about this Marketing Manager role!

In this role, you will work closely with our onsite food service operations team and Corporate Marketing team to help bring our client’s vision and mission to life. The Marketing Manager is a champion, guardian, advocate, and ambassador of the food brand.

Collaboratively with key stakeholders, you will plan, coordinate, organize, and execute all communication initiatives, including both proactive and reactive communication to bring the culinary brand to life. You will support all local engagement activities, both partner and consumer facing, including but not limited to written and verbal communication, events, learning programs, and community events.

You will develop promotional material, enhance our brand, and inform our customers about the innovative and quality products that our team offers. As an integral member of our team, you will execute initiatives across different platforms and manage several diverse projects.

Job Responsibilities

• Support the operations team in executing innovation that drives positive customer and client experiences
• Lead the development of creative customer presentations, focusing marketing efforts to achieve business goals
• Coordinate engagement activities showcasing new products and programs
• Lead sales growth and marketing campaigns for multi-site gift card and loyalty programs
• Interact with the multi-site operations team to identify new marketing opportunities by category
• Recommend actions, plan projects, estimate costs, and manage projects to completion
• Manage website content, enhancements, and development
• Conduct market research, analyze campaign results and consumer trends, and develop action plans
• Support the development, implementation, and execution of the corporate brand strategy
• Design and manage location-specific communications such as print, digital, and social marketing campaigns; measure their effectiveness
• Support multi-site catering programs, working with the operations team to ensure consistency and elevate programming using brand standards
• Drive innovation via technology, providing strategic marketing plans and support for platforms like digital screens, mobile apps, and robotics
• Build and maintain key relationships with clients, partners, and local communities

Qualifications

• Bachelor’s degree in Marketing, Communications, or Business
• No previous job experience necessary; proven knowledge of social media platforms and a passion for food are essential. We need a FOODIE!!
• Excellent oral and written communication skills
• An eye for design and branding
• Strong research, project management, and analytical skills
• Content creation experience (blogs, press releases, internal communication, social media posts)
• Advanced knowledge of Microsoft Office and Adobe applications
• Excellent project management skills with a proactive approach
• Self-directed with strong organization and time management skills

Please submit your social media handles, website, or previous work samples for review to help us understand your professional style.

Education: Bachelor’s degree preferred

Salary Range: $51,500 - $63,860 CAD