Coordinator, Retail Marketing

New Era Cap, LLC; Golden Horseshoe; On-site; USD 50,000 - 57,000; Full time

Job summary

Ein dynamisches Unternehmen sucht einen engagierten Koordinator für das Retail-Marketing, um die Planung und Ausführung von Marketingstrategien für wichtige Konten zu unterstützen. Diese Rolle bietet eine spannende Gelegenheit, in einem kreativen Umfeld zu arbeiten und den Einfluss von Marketingprojekten auf den Verkauf zu analysieren. Sie werden eng mit verschiedenen Abteilungen zusammenarbeiten, um sicherzustellen, dass die Markenvision erfolgreich umgesetzt wird. Wenn Sie eine Leidenschaft für Marketing haben und in einem schnelllebigen Umfeld gedeihen, könnte dies die perfekte Chance für Sie sein.

Benefits

Bezahlte Parkplätze

Exklusive Rabatte auf Bekleidung

Berufliche Entwicklungsmöglichkeiten

Fitnesscenter vor Ort

Café vor Ort

Qualifications

• Mindestens 1-3 Jahre Erfahrung in einem Büro bevorzugt.
• Erfahrung in der Entwicklung und Ausführung von Marketingprojekten.

Responsibilities

• Unterstützt die Entwicklung und Ausführung von Einzelhandelsmarketingprojekten.
• Analysiert den Einfluss von Projekten auf den Verkauf von Produkten.

Skills

Projektmanagement

Organisationsfähigkeiten

Verbal- und schriftliche Kommunikation

Verständnis der Marketingprinzipien

Finanzdatenverständnis

Microsoft Office

Adobe Suite

Education

Bachelor in Marketing

Relevante Berufserfahrung

Tools

Microsoft Excel

Microsoft Word

Microsoft Outlook

Adobe InDesign

Adobe Photoshop

Job description

New Era Cap, LLC. is an international lifestyle brand headquartered in Buffalo, NY with an authentic sports heritage that dates back over 100 years. Best known for being the official on-field cap for MLB, official sideline cap for NFL, and official on-court cap for NBA, New Era Cap is the brand of choice not only for its headwear collection, but also for its accessories and apparel lines for men, women and youth. The brand is worn as a symbol of self-expression by athletes, artists and some of the most interesting people around the globe. New Era Cap encourages people to truly express their personal style and individuality through its products.

Since 1920, this family-owned business has hired employees who are masters of their craft. We are innovators, architects of culture, experts, and forward thinkers. We demand excellence because we pride ourselves on the quality of our products and the authenticity of our brand.

Interested in working with us? Check out this exciting opportunity at New Era Cap's Headquarters (HQ) building located in downtown Buffalo, NY. This role is 100% on-site, encouraging employees to collaborate and connect in person five days a week. HQ offers an inviting atmosphere, complete with an on-site cafe, fitness center, and Flagship store.

Apply to join New Era's team!
The Coordinator, Retail Marketing supports the Retail Marketing team in the planning, development, and execution of marketing plans and communications for designated key accounts across all league licenses. This role will provide operational assistance and project coordination on various initiatives focused on driving brand awareness, sell-in and sell-through of product at our wholesale/third-party retail environments.

Responsibilities

• Supports the development and execution of retail marketing projects in brick-and-mortar locations or on digital platforms for key wholesale accounts across each league license (MLB, NFL, NBA, NHL, MLS, MiLB, and others)
• Assists with project coordination for initiatives inclusive of campaign execution at retail, events and activations, analysis of retail account buys, and competitive research
• Works with internal Marketing and Creative teams to bring brand campaigns to life at retail, inclusive of asset creation process for print and digital usage, print production, and on-site installation
• Partners with Legal, Purchasing, Finance, Logistics, and other internal departments to ensure all standard operating procedures are completed through each step of the purchase request and order fulfillment processes
• Functions as the liaison between New Era and production/fabrication vendor partners to ensure all necessary steps are completed in the order fulfillment process for each project
• Responsible for tracking and management of both project-specific and annual department budgets
• Partners with key cross-functional business partners (Marketing, Sales, Creative Services, Merchandising, License Management, etc.) to ensure the brand's product and creative vision is carried through to each environment, and drive deeper, and more relevant storytelling
• Analyzes the impact above projects have on the sell-through of New Era product; analyzes ROI and other applicable KPIs
• Keep all sensitive matters confidential
• Other duties as assigned

Knowledge, Skills, Abilities and Behaviors

• Excellent project management, organizational, verbal and written communication skills
• Understanding of core Marketing principles, licensed product, and wholesale retail
• Comprehension of financial data and budget tracking
• Energetic and outgoing person who embraces a fast-paced work environment and approaches projects with a sense of urgency and a solution-based mentality
• Ability to handle changing priorities and work collaboratively across organizational structures
• Proficiency in Microsoft Office (Excel, Word, and Outlook)
• Basic knowledge of Adobe Suite (InDesign, Photoshop, etc.) a plus

Education / Experience

• Bachelor's degree in Marketing or related field Relevant job experience in lieu of degree will be considered
• One (1) to three (3) years of experience in working in an office environment preferred

Travel Requirement

• The location for this position is 100% on-site in Buffalo, NY
• 0% to 5%; domestic and/or global

New Era Cap, LLC is an Affirmative Action and Equal Opportunity Employer that believes in inclusion and does not discriminate against any candidate or employee on the basis of race, color, sex, age, religion, national origin, sexual orientation, gender identity, disability, veteran status, genetics, or any other basis protected by applicable local, state or federal laws.

The salary range for this posted position is $50,500 - $56,500 (plus bonus & benefits) and pertains to candidates located in Western New York. Actual compensation is determined by a wide array of factors including but not limited to skill set, education, essential job duties and requirements, and necessary experience.

Our casual work environment celebrates individuality and encourages employees to showcase their personal style. We pride ourselves on offering a comprehensive benefits package designed to promote health, financial stability, and personal growth, along with a generous PTO policy.

As an employee, you'll enjoy a range of perks, including paid parking, exclusive discounts on apparel and headwear, and professional development opportunities right here on-site. We can't wait for you to experience all that our dynamic workplace has to offer!

#LI-Onsite #LIOnsite #LI Onsite