District Sales Manager - Calgary

Neo Financial; Calgary; On-site; CAD 90,000 - 150,000; Full time

Benefits offered by this job

Equity ownership (Where Eligible)

STIP bonuses

Flexible health benefits & life ins.

21 Days PTO + holidays

Employee discounts

Job summary

Neo Financial is seeking a District Sales Manager to lead up to six mall locations, directly managing and developing Store Managers. You will focus on profitability, CAC optimization, and a high-performance sales culture across the district, with frequent travel within the district.

Ideal candidates bring 7+ years in direct-to-consumer sales, 7+ years in leadership, and strong skills in training, data analysis, and communication. A valid driver’s license and vehicle are required.

Qualifications

• 7+ years of direct-to-consumer sales experience, including field teams.
• 7+ years of proven management/leadership with 10+ people.
• 7+ years in training and coaching sales teams and reps.
• Existing network of high-performing sales reps for representation.
• Proven ability to drive profitability and manage multiple locations.
• Strong CAC management experience.
• Excellent communication and problem-solving skills.
• Self-motivated, highly organized with travel flexibility.

Responsibilities

• Drive profitability for your district and each mall by managing Store Managers and teams.
• Optimize CAC through performance management and cost assessments across locations.
• Recruit, onboard and develop Store Managers and sales staff.
• Lead sales training initiatives for onboarding and ongoing product/role training.
• Ensure adherence to operational frameworks and use of Google Suite, Slack, and dashboards.
• Analyze performance data to guide decisions and improve sales and efficiency.
• Travel between mall locations daily to support operations and training needs.
• Support Store Managers with guidance, coaching, and mentorship.

Skills

Sales leadership

District management

Training & coaching

Data analysis

Travel readiness

CAC optimization

Communication skills

Tools

Google Suite

Slack

Data dashboards

Job description

Join us to build a more rewarding financial future for all Canadians

At Neo, we’re on a mission to build a more rewarding financial future for all Canadians. Life at a rapidly scaling tech startup isn’t for everyone. It’s complex, fast-paced, high-pressure, but also incredibly fulfilling. Since its founding in 2019, Neo has gained incredible traction and is one of the fastest-growing fintech companies in Canada.

• #1 on Deloitte’s Technology Fast 50 for 2023, 2024, and 2025 — the first company ever to achieve a three-peat at the top!
• #1 Fastest Growing Company in Canada for 2024 by Globe & Mail
• Top-ranked mobile apps and credit cards
• Team of 500+ people
• 1M+ customers
• 10K+ retail partners

The Role

As a District Sales Manager at Neo Financial, you will be a pivotal leader responsible for the profitability and success of a designated district, encompassing up to six mall locations. You will directly manage and develop up to six Store Managers, ensuring their effectiveness in driving sales, achieving key performance indicators, and adhering to Neo’s operational standards. Your focus will be on maximizing efficiency, optimizing Customer Acquisition Cost (CAC), and fostering a high-performance sales culture within your district. This role requires a proactive individual with strong leadership, training, and analytical skills, coupled with the ability to operate independently and travel frequently within the district.

What you'll be doing:

• Drive District Profitability: Take ownership of the financial performance of your district and each individual mall, ensuring profitability through effective management of Store Managers and their teams.
• Optimize Customer Acquisition Cost (CAC): Drive efficiencies and savings in CAC by implementing rigorous performance management practices and conducting regular cost assessments across all locations within your district.
• Recruit, Onboard, and Develop Store Managers: Lead the full lifecycle of Store Managers within your district, including hiring, comprehensive onboarding, and ongoing professional development.
• Lead Sales Training Initiatives: Spearhead training efforts within your district, including facilitating large-scale sales representative onboarding sessions during mall launches and delivering ongoing company and product training to both Store Managers and sales representatives.
• Ensure Operational Excellence: Champion adherence to Neo’s operational frameworks across all mall locations, ensuring Store Managers are proficient in utilizing tools such as Google Suite, Slack, and company data dashboards.
• Data-Driven Performance Management: Leverage a strong understanding of data to analyze performance trends, interpret key metrics, and implement strategies to drive continuous improvement in sales and efficiency.
• Independent District Management: Proactively manage your own schedule to travel between mall locations within your district on a daily basis, prioritizing visits based on operational needs and training demands.
• Support Store Manager Success: Act as a key resource and support system for your Store Managers, providing guidance, coaching, and mentorship to ensure their individual and store-level success.

Who we are looking for:

• Sales Experience: Ideally 7+ years of direct-to-consumer sales experience (door-to-door, mobile sales, credit card or financial product sales preferred), with a significant portion of this experience in managing field sales teams.
• Management & Leadership Experience: 7+ years of proven management and leadership experience, with a track record of successfully managing teams of 10 or more individuals, including field sales teams.
• Training & Coaching Skills: A high level of training and coaching proficiency, with over 7+ years of experience developing and delivering effective sales training programs.
• Network of Sales Representatives: Possesses a strong, existing network of high-performing sales representatives suitable for representing Neo Financial.
• Performance & Business Acuity: Proven ability to drive profitability and manage performance across multiple locations.
• Strong understanding of and experience in managing Customer Acquisition Cost (CAC).
• Exceptional communication, interpersonal, and problem‑solving skills.
• A fundamental and strong understanding of data analysis and the ability to interpret data dashboards to drive decision‑making.
• Self‑motivated and highly organized with the ability to manage their own schedule and travel independently within the district.
• Other Requirements: Valid driver’s license and access to a reliable vehicle.

Total Rewards

As Neo continues to grow, we’re committed to offering a competitive, market‑leading rewards program that reflects the impact our team members make. In addition to salary, our program includes equity — empowering employees to share directly in our momentum today and in the meaningful value we create for years to come.

• Salary: We provide a strong base salary aligned with market ranges, along with the flexibility to tailor your mix of cash and equity to match your longer term goals. Final compensation is based on your skills, experience, and scope. For exceptional talent, we’re prepared to go above and beyond.
• Equity Ownership (Where Eligible): At Neo, you don’t just work here, you own a piece of what we’re building. As a full‑time team member, you share directly in the upside of one of Canada’s fastest‑growing companies. When we win, you win — with real ownership and meaningful long‑term wealth‑building potential tied to our success.

What does life as an Owner at Neo Include?

You will redefine the financial landscape with top talent in Canada to help everyday Canadians win, and grow quickly while doing it

For eligible roles, ownership structure that enables you to share in our path to victory

Earn BIG with our short term incentive plans (STIP)

Collaborating with the brightest minds to build something meaningful, united by a shared commitment to innovation, curiosity, and excellence

Flexible health benefits & life insurance

21 Days PTO + stat holidays, and personal leave

Health & personal spending accounts

A wide variety of discounts through our partner network