Director of Sales – Utility Trailers

Brandt Group of Companies; Regina; On-site; CAD 90,000 - 130,000; Full time

Job summary

A leading company in the trailer industry is seeking a Director of Sales for the Utility Trailers line in Regina. This position offers an exciting opportunity to drive sales growth while managing key dealer relationships and contributing to strategic product development.

Qualifications

• Proven sales management experience in utility trailer or related markets.
• Strong analytical and strategic thinking skills.

Responsibilities

• Develop and implement Distribution Strategy for Utility Trailer product line.
• Collaborate with Sales Team to grow Brandt sales with dealers.
• Conduct market analysis to inform pricing and marketing strategies.

Skills

Sales Strategy Development

Market Intelligence

Product Knowledge

Customer Relations

Training and Development

Job description

Brandt is currently looking for the Director of Sales - Utility Trailers in our Regina location. This position is responsible for developing, managing and supporting sustained and profitable growth in sales of Utility Trailers. The Director of Sales will be responsible to maximize overall sales, market share, and profitability.

Duties and Responsibilities

• Develop and implement Distribution Strategy for Utility Trailer product line.
• Collaborating with Sales Team in development and implementation of plans for growing Brandt sales with dealers.
• Aid the sales team in achieving Brandt’s product sales growth by providing a high level of product, application, industry, customer and competitor knowledge
• Coordinate and participate in delivering ongoing local product knowledge and application training for regional sales and dealer sales teams as scheduled.
• Research and track competitor product pricing levels, activities, programs and tactics.
• Provide market intelligence and feedback to ensure Brandt’s pricing, programs and marketing strategies are positioned to penetrate new markets and grow existing markets profitably.
• Identify product development opportunities that promote differentiation, enhance market penetration, and deliver increased profit opportunities for Brandt.
• Provide insights and input on the right mix of inventory to achieve sales and profitability goals
• Participate in end customer visits with the sales teams as required
• Extensive travel throughout the region network sometimes alongside Brandt’s sales teams to actively support direct visits with Dealers and Trailer dealer contacts and their customers
• Establish a personal relationship with Dealers
• Ensure all Dealers are capable of handling the Brandt product utility trailer line
• Ensure Dealers are educated on all aspects of Brandt offerings
• Assist Dealers with any and all sales and marketing opportunities which could include advertising, demonstrations, field days, open hours
• Provide input into Sales Program Development
• Provide input into Product Development
• Assist in coordinating trade shows and attending trade shows
• Other duties as assigned.