Director of Production, Content, Monetization & Progression (Apex Legends)

Respawn Entertainment; Vancouver; On-site; CAD 161,000 - 225,000; Full time

Job summary

Electronic Arts seeks a Director of Production for Content, Monetization & Progression to lead the production organization behind Apex Legends. You will shape the integrated delivery strategy across Content, Monetization and Progression, guiding a team of Producers and Senior Producers and coordinating cross-functional partners globally.

You will establish ownership, coach leaders, manage staffing and risk, and ensure a high-quality player experience at scale, partnering with Product Management,

Qualifications

• 10+ years of game development, software, or comparable product-development experience, including leadership of a complex development portfolio.
• Experience directly managing Producers or other production leaders, including performance management, hiring, career development, and succession planning.
• Experience leading multiple cross-functional teams or a major portfolio within a large-scale live-service game.
• Experience producing seasonal content, progression, economy, monetization, rewards, storefronts, events, or related live-service systems.
• Demonstrated ability to balance player value, creative ambition, business goals, technical constraints, development cost, and team sustainability.
• Experience with portfolio planning, capacity management, dependencies, risk, resource allocation, and release readiness.
• A track record of leading significant co-development or external production relationships, including scope, budget, quality, and partner performance.
• Ability to lead through ambiguity and guide teams through complex product, organizational, and delivery changes.
• Strong communication skills, with the ability to move between executive investment discussions and detailed delivery or technical conversations.
• Fluency with qualitative and quantitative data to inform decisions, challenge assumptions, and communicate tradeoffs.
• A player-first mindset and an understanding of the responsibility involved in building monetization and progression systems for a large player community.
• Experience with portfolio planning and reporting tools such as Jira, Confluence, or comparable platforms.

Responsibilities

• Lead and develop a team of Producers and Senior Producers, including performance management, morale, career growth, succession planning, and hiring.
• Establish clear roles, decision rights, and expectations so production leaders have the context and authority to lead effectively.
• Partner with the Executive Producer and discipline leaders to shape organizational design, strengthen the production craft, and build an inclusive, high-performing team.
• Own the integrated delivery roadmap across Content, Monetization, and Progression, translating product and creative goals into executable plans.
• Maintain clear visibility into capacity, dependencies, risk, quality, and release readiness, and lead tradeoffs across scope, investment, and timing.
• Establish portfolio-level operating rhythms and scalable production practices that remove bottlenecks, reduce friction, and improve predictability.
• Identify, mitigate, and resolve meaningful risks within constraints while empowering Producers to lead day-to-day execution.
• Partner with Product Management, Creative, Analytics, and Finance to evaluate investments across player value, engagement, business performance, development cost, and delivery risk.
• Be a partner to ensure monetization and progression plans support long-term player trust and a sustainable player experience.
• Represent the portfolio in studio planning and provide leadership with clear assessments of portfolio health, investment options, delivery confidence, and organizational risk.
• Own the co-development and external production strategy, including partner selection, scope, budget, governance, quality, and performance.
• Allocate internal and external capacity as live-service priorities change, and integrate partners into the broader development organization.
• Establish effective planning, communication, and escalation practices across distributed teams while continuously improving development pipelines and quality.

Skills

Leadership

Cross-functional leadership

Strategic thinking

Communication skills

Data-driven decisions

Ambiguity management

Tools

Jira

Confluence

Job description

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Director of Production,

Content, Monetization & Progression

Reports to: Executive Producer

• Apex Legends

Apex Legends is one of the most played battle royales in the world, with tens of millions of active players across PC, console, and mobile. The Content, Monetization & Progression team sits at the center of how we keep that experience fresh, rewarding, and sustainable — owning seasonal content, in-game economy, player rewards, storefronts, and the progression systems that drive long-term engagement.

As Director of Production for Content, Monetization & Progression, you will lead the production organization responsible for these initiatives and influence the broader Production organization. Reporting to the Executive Producer, you will manage and develop a team of Producers and Senior Producers, own the integrated delivery strategy across multiple cross-functional teams, and shape the operating model through which our internal teams and external partners deliver high-quality player experiences at global scale.

This is a leadership-through-others role. You will establish clear ownership, coach sound judgment, guide staffing and resource decisions, and step into execution when risk or complexity requires it.

Responsibilities

People and Organizational Leadership

• Lead and develop a team of Producers and Senior Producers, including performance management, morale, career growth, succession planning, and hiring.
• Establish clear roles, decision rights, and expectations so production leaders have the context and authority to lead effectively.
• Partner with the Executive Producer and discipline leaders to shape organizational design, strengthen the production craft, and build an inclusive, high-performing team.

Portfolio and Delivery Leadership

• Own the integrated delivery roadmap across Content, Monetization, and Progression, translating product and creative goals into executable plans.
• Maintain clear visibility into capacity, dependencies, risk, quality, and release readiness, and lead tradeoffs across scope, investment, and timing.
• Establish portfolio-level operating rhythms and scalable production practices that remove bottlenecks, reduce friction, and improve predictability.
• Identify, mitigate, and resolve meaningful risks within constraints while empowering Producers to lead day-to-day execution.

Player and Business Outcomes

• Partner with Product Management, Creative, Analytics, and Finance to evaluate investments across player value, engagement, business performance, development cost, and delivery risk.
• Be a partner to ensure monetization and progression plans support long-term player trust and a sustainable player experience.
• Represent the portfolio in studio planning and provide leadership with clear assessments of portfolio health, investment options, delivery confidence, and organizational risk.

Global Development and External Partnerships

• Own the co-development and external production strategy, including partner selection, scope, budget, governance, quality, and performance.
• Allocate internal and external capacity as live-service priorities change, and integrate partners into the broader development organization.
• Establish effective planning, communication, and escalation practices across distributed teams while continuously improving development pipelines and quality.

Qualifications

• 10+ years of game development, software, or comparable product-development experience, including leadership of a complex development portfolio.
• Experience directly managing Producers or other production leaders, including performance management, hiring, career development, and succession planning.
• Experience leading multiple cross-functional teams or a major portfolio within a large-scale live-service game.
• Experience producing seasonal content, progression, economy, monetization, rewards, storefronts, events, or related live-service systems.
• Demonstrated ability to balance player value, creative ambition, business goals, technical constraints, development cost, and team sustainability.
• Experience with portfolio planning, capacity management, dependencies, risk, resource allocation, and release readiness.
• A track record of leading significant co-development or external production relationships, including scope, budget, quality, and partner performance.
• Ability to lead through ambiguity and guide teams through complex product, organizational, and delivery changes.
• Strong communication skills, with the ability to move between executive investment discussions and detailed delivery or technical conversations.
• Fluency with qualitative and quantitative data to inform decisions, challenge assumptions, and communicate tradeoffs.
• A player-first mindset and an understanding of the responsibility involved in building monetization and progression systems for a large player community.
• Experience with portfolio planning and reporting tools such as Jira, Confluence, or comparable platforms.

Preferred Qualifications

• Experience launching and sustaining a large-scale competitive multiplayer or AAA live-service title.
• Experience leading teams across multiple studios, countries, or time zones.
• Experience guiding organizational change or evolving a production operating model.
• Contributions to the production community through mentorship, teaching, speaking, writing, or communities of practice.

Pay Transparency - North America

Compensation And Benefits

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$160,700 - $224,700 CAD
• California (depending on location e.g. Los Angeles vs. San Francisco) *$182,600 - $276,300 USD

Pay is just one part of the overall compensation at EA.

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programs.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programs.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.