Director, Licensee Sales

Andrew Peller Limited; Toronto; On-site; CAD 80,000 - 120,000; Full time

Job summary

Join a forward-thinking company as a Director of Licensee Sales, where you will lead a dynamic team in promoting exquisite wines throughout Ontario. This role is pivotal in developing strategic sales plans and managing key relationships within the wine industry. You will inspire and coach your team while leveraging your expertise in the LCBO's Consignment Warehouse Programs. If you are passionate about wine and possess strong analytical and leadership skills, this opportunity offers a chance to make a significant impact in a vibrant industry. Embrace the challenge and help shape the future of wine sales in Canada!

Qualifications

• 5+ years in licensee community with strong analytical and leadership skills.
• Experience with Excel and data analysis required for strategic planning.

Responsibilities

• Lead a team of Sales Representatives to promote wines to licensees.
• Develop strategic sales plans and manage supplier relationships.

Skills

Coaching

Strategic Planning

Analytical Skills

Interpersonal Skills

Communication Skills

Knowledge of LCBO Programs

Ability to Travel

Education

University or College Degree

W.S.E.T or Sommelier Training

Tools

Excel

Word

Photoshop

PowerPoint

FileMaker Pro

WordPress

Job description

Posted Monday, February 24, 2025 at 5:00 AM

Who We Are #BeExtraordinary

The Small Winemakers Collection Inc (SWC), a division of Andrew Peller Limited (APL), is one of Ontario's leading wine importing agencies. Since 1991, the agency has sourced wines from around the world by utilizing the LCBO's unique Consignment Warehouse Programs.

We are seeking a Director, Licensee Sales to lead a team of Sales Representatives who promote wines to licensee customers and private clients throughout Ontario. The goal is to manage existing business and build out new business in a manner that respects the overall mission of The Small Winemakers Collection. This role requires you to work onsite in Toronto, ON.

In this role you will be responsible for:

• Maintaining and developing a strategic plan for sales through the LCBO’s Consignment Warehouse Program, in conjunction with the Managing Director, with a vision to growing the business relative to Program parameters and SWC Key Performance Indicators (KPI's).
• Recruit, train, motivate, and manage a team of Sales Representatives who sell to licensees.
• Assist in the development of sales to private clients.
• Ownership of promotional (A&P) budget.
• Assist in the management of suppliers, wine region coordinators, LCBO, logistics providers, event coordinators among other critical relationships relating to promoting wines in Ontario.
• Maintaining and building out data in conjunction with the Managing Director, with respect to the regions, wineries, and brands the company represents and to identify next steps in terms of the company's evolution.
• Manage accounts receivable in conjunction with sales representatives.

We are looking for a teammate with:

• This is foremost a management role, requiring a high level of coaching, strategic planning, analytical skills, interpersonal and administrative abilities.
• Ability to lead, inspire, and direct a team through strong written and verbal communication.
• Product is sourced through the LCBO's Consignment Warehouse Programs, so in-depth knowledge of this channel is required.
• This is a data-dependent role, requiring experience with, and strong technical knowledge of Excel and other analytical tools.
• University or College degree.
• W.S.E.T or sommelier training is an asset.
• Minimum 5 years working in or with the licensee community.
• Software: Excel, Word, Photoshop, PowerPoint, FileMaker Pro, and WordPress are assets.
• Ability to travel, have a valid driver's license and vehicle, and lift/carry heavier objects such as cases of wine is required.

At Andrew Peller Limited (APL), our mission is to be Canada’s #1 branded wine and craft beverage company by delivering the perfect brand experience for every lifestyle and occasion. Through our commitment to excellence, honouring our roots, owning it, fostering belonging, and driving to succeed, we inspire teammates to be extraordinary every day.

We are conducting an internal and external search simultaneously. We wish to thank all applicants for their interest; only those applicants selected for an interview will be contacted.

Accommodation:
Andrew Peller Limited is committed to meeting the needs of persons with temporary and/or permanent disabilities in a way that allows them to maintain their dignity and independence. We are happy to discuss any need for accommodation in the workplace and will make an effort to meet those needs in a timely manner by preventing and removing barriers to accessibility in the areas of information, communications, and employment. If you require an accommodation to apply or interview for a position, please email [e-mail].

Equal Opportunity Employment:
At Andrew Peller Limited, we are committed to creating and celebrating a culture of Diversity, Equity, Inclusion, and Belonging. We are an equal opportunity employer committed to ensuring every person has a right to equal treatment with respect to employment without discrimination or harassment because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status, or disability.