Director, Influencers & Affiliates

Neo Financial; Calgary; On-site; CAD 60,000 - 85,000; Full time

Job summary

Neo Financial, a rapidly growing fintech startup in Canada, is seeking a Marketing Specialist to lead their affiliate and influencer marketing efforts. In this pivotal role, you'll develop strategies that drive brand awareness and customer acquisition, with opportunities for growth and ownership in a challenging yet rewarding environment.

Benefits

Equity through stock options

Inclusive climate and opportunities for growth

Qualifications

• 3-5 years experience in growth and affiliate/influencer marketing.
• Proven track record in executing large-scale campaigns.

Responsibilities

• Develop and implement influencer and affiliate marketing strategies.
• Manage campaigns' lifecycle from inception to reporting and optimization.

Skills

Critical Thinking

Creative Problem Solving

Communication

Project Management

Strategic Thinking

Education

Bachelor's degree in Marketing, Business, or a related field

Job description

Join us to build a more rewarding financial future for all Canadians

At Neo, we’re on a mission to build a more rewarding financial future for all Canadians. Life at a rapidly expanding tech startup isn’t for everyone. It’s complex, fast-paced, high-pressure, but also incredibly fulfilling. Since its founding in 2019, Neo has gained incredible traction and is one of the fastest-growing fintech companies in Canada.

• LinkedIn’s Top Startup in Canada for 2022 and 2023
• Top-ranked mobile apps and credit cards
• Team of 700+ people
• 1M+ customers

The Role

In this role you will play a pivotal role in steering our affiliate & influencer marketing channel towards sustained growth and succes s. R esponsible for developing, executing, and scaling our global influencer and affiliate marketing strategies. You will play a pivotal role in driving brand awareness, customer acquisition, and revenue growth through these key channels.

What you'll be doing:

• Develop and implement comprehensive influencer and affiliate marketing strategies aligned with company goals and objectives.
• Identify, recruit, and onboard a diverse portfolio of influencers and affiliates across various platforms and niches.
• Negotiate contracts and terms with influencers and affiliates, ensuring favorable agreements for the company.
• Build and maintain strong relationships with key influencers, affiliate networks, and industry partners.
• Manage the end-to-end campaign lifecycle, from brief development and content creation to tracking, reporting, and optimization.
• Monitor and analyze campaign performance, providing regular reports and actionable insights to senior leadership.
• Stay up-to-date with industry trends, best practices, and emerging platforms in influencer and affiliate marketing.
• Collaborate cross-functionally with internal teams (e.g., brand, product, sales) to ensure integrated marketing efforts.
• Manage budgets and allocate resources effectively to maximize ROI.

Who we are looking for:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience (3-5 years) in growth marketing, marketing strategy, affiliate and/or influencer marketing.
• Outstanding ability to think critically and creatively problem solve.
• Proven track record of successfully developing and executing large-scale influencer and affiliate campaigns that delivered measurable results.
• Solid understanding of growth marketing and funnel optimization.
• In-depth knowledge of various marketing channels.
• Exceptional communication and presentation skills, with the ability to convey complex ideas clearly and persuasively.
• Detail-oriented, organized, and capable of managing multiple projects simultaneously.
• Creative thinker with a strategic mindset, always seeking innovative ways to solve complex business challenges.

Working at Neo:

The people who thrive at Neo are resourceful, growth-oriented, and driven to win. We hold ourselves to high standards because we’re on a mission that matters: to build a more rewarding financial future for all Canadians. As individuals and as a team, we constantly challenge ourselves and each other to do our best work for our customers. Our commitment to customer success drives everything we do, from building intuitive products to providing exceptional support at every step of their journey. If this resonates with you, keep reading.

We trust, respect, and support each other. This means honest conversations, constructive input, and continuous support. You’ll be surrounded by people who push you to be your best. We primarily collaborate in person across our Calgary, Winnipeg, and Toronto offices. As we evolve rapidly, we’re looking for change-makers who thrive on challenge—people who would rather blaze a trail through uncertainty than follow a well-paved path.

All team members have a stake in Neo’s success and earn meaningful equity through stock options. This ownership mindset is at the heart of everything we do — when Neo grows, we all grow. If you’ve heard that Neo employees work hard, it’s true. We hold ourselves accountable for delivering on our commitments to our customers, partners, and each other. Working at Neo means taking ownership of your work and driving results, knowing that your contributions directly impact the company’s success.

Apply with us:

We believe in equal opportunity and are committed to creating an inclusive climate where everyone can thrive. Customers trust us with their finances, so successful candidates for this position will be required to undergo a security screening, including a criminal records check and a credit check.

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