Director, Growth Marketing

LightSpeed Retail; Montreal; Hybrid; CAD 80,000 - 140,000; Full time

Job summary

Join a forward-thinking company as the Director of Growth Marketing, where you'll lead a dynamic team in crafting innovative, data-driven strategies that propel customer acquisition and optimize marketing performance. This role offers the chance to shape scalable growth engines and enhance conversion funnels while fostering a culture of experimentation and collaboration. With a flexible hybrid work environment and a commitment to employee well-being, this is an exciting opportunity to make a significant impact in a fast-paced global setting. Embrace the challenge and take your career to new heights!

Benefits

Flexible hybrid work environment

Career growth opportunities

Unlimited paid time off

Health insurance

Wellness benefits

Transit fee coverage

Paid leave for new parents

LinkedIn Learning access

RSU program

Qualifications

• 8-12+ years in growth marketing, performance marketing, or marketing operations.
• 5+ years of experience leading cross-functional and remote teams.
• Proven success managing Marketing Automation and CRO teams.

Responsibilities

• Own the strategy and performance of Marketing Automation and CRO teams.
• Define and execute global growth strategies aligned with business goals.
• Drive data-driven optimization for lead generation and retention.

Skills

Growth Marketing

Performance Marketing

Marketing Automation

Data Analysis

Conversion Rate Optimization

Leadership

Collaboration

Analytical Mindset

Education

Bachelor's Degree in Marketing or related field

Master's Degree (preferred)

Tools

Salesforce

HubSpot

Google Cloud Platform

BigQuery

Fivetran

Looker

GA4

Job description

Are you actively looking for a new opportunity? Or just checking the market? Well... you might just be in the right place!

At Lightspeed, we're looking for Director, Growth Marketing to join our global team and lead the charge in creating data-driven growth strategies that drive revenue, optimize performance, and push our global customer acquisition efforts into new territory. You'll be a key leader and owner in Lightspeed's global marketing organization. Your mission will be to build scalable growth engines, improve conversion funnels, and enable data-first decision-making across our acquisition and lifecycle efforts.

What you'll be doing :

• Owning the strategy, performance, and leadership of three core teams : MAT (Marketing Automation), CRO (Conversion Rate Optimization), and Data.
• Lead and Develop Teams : Oversee and grow a high-performing global team across MAT, CRO, and Data, fostering collaboration, accountability, and innovation.
• Growth Strategy : Define and execute global growth strategies that align with Lightspeed's business goals across markets and verticals.
• Data-Driven Optimization : Drive the use of experimentation and data analytics to optimize lead generation, lead scoring, conversion funnels, and retention efforts.
• Marketing Automation : Own the global marketing tech stack and automation strategy to ensure scalable and efficient execution of campaigns.
• Conversion Rate Optimization : Lead CRO efforts across web properties, collaborating with UX, design, and content teams to continually test and improve user journeys.

Performance Tracking : Partner with BI to define KPIs, build dashboards, and create a culture of performance measurement and iterative improvement.

• Stakeholder Collaboration : Work cross-functionally with regional leaders, product teams, and revenue operations to align on growth priorities and execution plans.
• Innovation & Experimentation : Establish a strong experimentation framework and test-and-learn culture within all teams under your purview.

What you need to bring :

• 8-12+ years of experience in growth marketing, performance marketing, or marketing operations, ideally in a global SaaS or eCommerce environment.
• 5+ years of experience leading teams, including cross-functional and remote teams.
• Proven success in managing or scaling Marketing Automation, CRO, and / or Data teams.
• Deep understanding of modern marketing tech stacks (e.g., Salesforce, HubSpot / Marketo, Google Cloud Platform, BigQuery, Fivetran, Looker, GA4 (CMS, CDPs).
• Strong analytical mindset with a track record of leveraging data to drive marketing performance.
• Experience in high-growth, fast-paced environments and a passion for experimentation and continuous improvement.
• Excellent communication and leadership skills, with a collaborative, global mindset.

Even better if you have, but not necessary :

• Experience in the POS, retail tech, or hospitality tech industries.
• Bilingual in English and French
• Familiarity with privacy regulations (GDPR, CCPA) as it relates to data collection and marketing practices.

We know that people are more than what's on their CV. If you're unsure that you have the right profile for the role... hit the 'Apply' button and give it a try!

What's in it for you?

Come live the Lightspeed experience...

• Ability to do your job in a truly flexible hybrid environment (3 days / week in office);
• Genuine career opportunities in a company that's creating new jobs everyday;
• Work in a team big enough for growth but lean enough to make a real impact.
• and enjoy a range of benefits that'll keep you happy, healthy and (not) hungry :
• Lightspeed RSU program (we are all owners)
• Unlimited paid time off policy
• Health insurance
• Health and wellness benefits
• Possibility for transit fees to be covered
• Paid leave assistance for new parents
• Linkedin learning

To all recruitment agencies : Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy, Lightspeed will not be responsible for any fees related to unsolicited resumes.

Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Where to from here?

Obviously, this has to be mutually beneficial : we want you to step into a role you love, and we want to offer you a place you're proud to come to every day. For a glimpse into our world check out our career page here.

Lightspeed is building communities through commerce, and we need people from all backgrounds and lived experiences to do that. We were founded in 2005, in Montreal's gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

Who we are :

Powering the businesses that are the backbone of the global economy, Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.

Founded in Montréal, Canada in 2005, Lightspeed is dual-listed on the New York Stock Exchange (NYSE : LSPD) and Toronto Stock Exchange (TSX : LSPD). With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.

Lightspeed handles your information in accordance with our Applicant Privacy Statement.