Director, Advisor Recruitment & Talent Growth

Sun Life; Kitchener; Hybrid; CAD 110,000 - 180,000; Full time

Job summary

Sun Life invites applications for a Director, Advisor Recruitment to lead national recruitment for a diverse advisor network, focusing on appointment targets and conversion improvements. You will manage Recruitment Consultants, coach teams, and leverage data to guide actions, while building pipelines in Canada and emerging markets.

You will work in a hybrid environment, collaborating with regional leaders to align recruitment execution with growth priorities and deliver measurable outcomes for

Qualifications

• Proven experience leading advisor recruitment or sales-focused teams with clear performance accountability.
• Demonstrated ability to run a national recruitment operation and drive consistent execution.
• Strong sales coaching capability, with experience improving conversion and performance through people leadership.
• Comfort using data and analytics to guide actions and decisions.
• Strong understanding of financial services distribution and advisor business models.
• Ability to identify market opportunities and build new, sustainable talent pipelines.
• Excellent relationship management and communication skills.
• Strong commitment to enhancing advisor and candidate experience.
• Bilingualism (French, English, both oral and written) is required for frequent interactions across Canada and worldwide.

Responsibilities

• Execute national recruitment plans aligned to growth priorities and advisor appointment targets.
• Lead, coach, and develop Advisor Recruitment Consultants to achieve targets.
• Establish clear performance expectations and accountability across the recruitment funnel.
• Drive disciplined execution while adapting to regional market realities.
• Support annual planning, target setting and forecasting based on pipeline trends and competitive intel.
• Coach consultants using a sales-focused approach to strengthen sourcing quality and conversion.
• Use dashboards and insights to guide actions and address performance gaps.
• Build diverse advisor pipelines and nurture field intelligence for program evolution.
• Promote consistent recruitment activities across regions and markets.

Skills

Advisor recruitment

Sales leadership

Data analytics

Financial services

Bilingualism

Education

Post-secondary degree

Job description

Sun Life invites applications for a Director, Advisor Recruitment to lead national recruitment for a diverse advisor network, focusing on appointment targets and conversion improvements. You will manage Recruitment Consultants, coach teams, and leverage data to guide actions, while building pipelines in Canada and emerging markets.

You will work in a hybrid environment, collaborating with regional leaders to align recruitment execution with growth priorities and deliver measurable outcomes for