Director, Advisor Recruitment — National Growth Lead (Hybrid)

Sun Life Financial

Toronto

Hybrid

CAD 110,000 - 180,000

Full time

14 days+

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Job summary

Sun Life Financial is seeking a Director, Advisor Recruitment to lead national advisor recruitment across Canada. Reporting to the AVP of Recruiting & Strategic Growth, you will guide a team of Recruitment Consultants, drive targets, and ensure efficient conversion across the funnel.

You will coach, partner with Strategy and Select, expand pipelines into new markets, and use data to optimize performance. This role requires proven leadership in advisor recruitment and strong sales, analytics, and

Qualifications

Proven experience leading advisor recruitment or sales-focused teams with clear performance accountability.
Demonstrated ability to run a national recruitment operation and drive consistent execution.
Strong sales coaching capability, with experience improving conversion and performance through people leadership.

Responsibilities

Execute national recruitment plans aligned to growth priorities and advisor appointment targets.
Coach recruitment consultants to achieve individual and regional targets.
Develop diverse advisor pipelines and expand into emerging markets.
Collaborate with Strategy and Select teams to guide actions and address performance gaps.
Lead performance coaching and optimize the recruitment funnel.