Digital Program Coordinator

Pattison Media; Edmonton; Hybrid; CAD 55,000 - 75,000; Full time

Job summary

Pattison Media is seeking a Digital Program Coordinator to join Nimble Digital, our digital division, in a client-facing role across Western Canada. You will coordinate onboarding through launch for marketing, website, branding or SEO programs, working with sales and client teams to deliver integrated campaigns.

This fast-paced role requires strong organization and proficiency with analytics tools. You will support live programs, liaise with ad ops and website teams, and help drive best

Qualifications

• 2+ years in a client-facing role in marketing or related field.
• Ability to manage multiple clients in a fast-paced environment.
• Comfort with AI tools and willingness to experiment for efficiency.
• Strong understanding of SEO, SEM, paid social and programmatic tactics.
• Understanding of website best practices and how optimization drives conversions.
• Ability to learn client businesses and recognize industry patterns.
• Experience monitoring and interpreting client performance dashboards.
• Experience with Google Analytics.
• Familiarity with Meta portfolios, Google Ads, and Google Business Profile.
• Proficiency with Google Workspace.
• Basic understanding of SEO and HTML.
• Strong organization and clear communication with clients and internal teams.
• Up to date on trends in social, search and display advertising.
• Experience assessing active programs and making recommendations.
• Experience with WordPress, Squarespace or Webflow.
• Agency experience.
• Experience with Teamwork.

Responsibilities

• Coordinate execution of client programs from onboarding through launch and ongoing support.
• Lead internal team meetings and client calls.
• Work with sales teams to execute programs and keep the client informed.
• Collaborate with execution teams to translate marketing know-how into program setups.
• Manage client approvals and deliver feedback timely and thoughtfully.
• Capture ideas in meetings and turn them into actionable tasks.
• Monitor timelines, scope and budget for each program.
• Support live marketing programs and handle client questions and requests.
• Act as liaison between clients and ad ops/website teams and relay feedback.

Skills

Client management

Time management

Communication

AI tools familiarity

Adaptability

Strategic thinking

Multi-tasking

Tools

Google Analytics

Google Ads

Meta Business Suite

Google Workspace

WordPress

Squarespace

Webflow

Teamwork

Job description

Pattison Media is looking for a Digital Program Coordinator to join Nimble Digital, our digital division, in a client-facing role. You bring a passion for digital marketing, real knowledge of how digital campaigns and websites perform, and the ability to work across multiple teams to deliver integrated media solutions for clients throughout Western Canada.

This full-time permanent role is open to candidates anwhere in Western Canada, with prefence for our Edmonton and Vancouver offices (hybrid); other locations are remote.

You'll coordinate the execution of client programs from onboarding through launch and ongoing support. Each client has a sales rep who owns the relationship; you make sure the program gets delivered, working alongside them and directly with the client. Most of your work will be on marketing & SEO programs. You'll also work on website projects, and you may support branding or design projects.

This is a fast-paced role with plenty of variety, across a wide range of local and regional businesses. You'll step into an open seat and manage clients from early on, with the team behind you.

What you'll do

ONBOARDING AND KICKOFF

• Onboard assigned clients and make sure we have everything needed to execute their program, whether it's marketing, website, branding or SEO
• Brief internal execution teams so they have the information and tools to deliver effectively
• Set up projects with clear timelines and deliverables that keep everyone on track
• Translate client goals and objectives into actionable tasks for the team

EXECUTION

• Lead internal team meetings and client calls
• Work alongside our sales teams to execute programs, keeping sales and the client informed
• Work with execution teams and bring marketing know-how, to how programs are set up and run
• Keep clients up to date on timelines and what stage their project is at
• Manage client approvals across their programs and projects, and deliver feedback thoughtfully, thoroughly and in a timely manner
• Capture ideas and notes in meetings and turn them into actionable tasks
• Stay mindful of project timelines, scope and budget

ONGOING SUPPORT

• Support live marketing programs and handle whatever comes up along the way, from creative refreshes to one-off client questions and requests
• Act as liaison between clients and our ad ops and website teams: relay feedback, gather recommendations and see changes through
• Walk clients through their reporting and answer questions about their program, marketing best practices and technical details
• Keep a big-picture view of what each client needs next
• Work with the wider Pattison Digital team to develop best practices across markets

What you bring

• 2+ years in a client-facing role in a marketing environment, such as account management or program management
• You thrive in a fast-paced environment with a variety of clients and can prioritize across many at once
• You're comfortable with AI tools and have a real willingness to explore and experiment with them to work more efficiently
• Strong understanding of SEO, SEM, paid social and programmatic tactics, enough to answer client questions confidently (you won't be setting campaigns up yourself)
• Understanding of website best practices and how an optimized website drives conversions (no hands-on platform work required)
• Ability to learn client businesses and recognize industry patterns and trends
• Experience monitoring and interpreting client performance dashboards
• Experience with Google Analytics
• Familiarity with Meta business portfolios, Google Ads and Google Business Profile
• Proficiency with Google Workspace (Gmail, Google Meet, Google Drive)
• Basic understanding of SEO and HTML
• Strong organization and clear, confident communication with clients and internal teams
• Up to date on trends in social, search and display advertising

NICE TO HAVE

• Experience assessing active programs and making recommendations based on performance
• Experience with website platforms such as WordPress, Squarespace or Webflow
• Agency experience
• Experience with project management tools like Teamwork

What success looks like

First 30 Days

You're running client programs independently, with hands-on support from the team

First 90 Days

You're up to speed on our programs and processes and handling a full client load, with support from the team

First Year

Your clients onboard smoothly, their programs launch on time and on scope, handoffs with sales and ad ops run without friction and clients are happy and sticking with us.

Pattison Media and Nimble Digital is committed to our social responsibility of equal opportunity employment and does not discriminate against any employee or applicant on the basis of race, color, ancestry, national origin, disability, medical condition, gender identity, sexual orientation, or age, religion, expression, marital status or other non-job-related criteria. We encourage members of all designated groups to identify themselves using our self identification form, as doing so will help us correct under-representation of those designated groups in our company.