Digital PR Strategist

Distinctly; Kitchener; Hybrid; CAD 30,000 - 40,000; Full time

Job summary

Join a leading digital PR agency as a Digital PR Strategist, where you'll create impactful campaigns and work closely with a supportive team. This role offers growth opportunities and a chance to enhance your profile in the digital PR space.

Benefits

Agency-wide bonus scheme

28 days’ holiday

Private health insurance

Dedicated training budget

Sensible work/life balance

Free breakfast

Team lunches

Wellness programme

Opportunities to attend industry events

Qualifications

• Minimum 1 year’s experience in an agency environment.
• Experience in delivering digital PR campaigns.

Responsibilities

• Deliver standout campaigns and reactive activity.
• Collaborate with Account Directors to boost brand visibility.

Skills

Digital PR

Account Management

Creativity

Proactivity

Tools

Python

Job description

Salary: £30k - 40k + health insurance + 28 days holiday (plus bank holidays)

Based: Two days per week in our Old Street office (mandatory)

Are you passionate about digital PR and hungry to make an impact? As a Digital PR Strategist at Distinctly, you’ll be at the heart of delivering standout campaigns and quick-turnaround reactive activity, working alongside a dynamic and supportive team.

You'll collaborate closely with our Account Directors to shape and execute creative, results-driven strategies that boost brand visibility and earn high quality media coverage. Your creativity and media instinct will help craft compelling stories that cut through — especially with reactive ideas that land successful coverage in a wide variety of targeted press.

This role also offers the opportunity to grow your profile as a digital PR expert and represent Distinctly in the wider industry.

The perfect candidate

• A minimum of 1 year’s experience in an agency environment.
• Proven experience in delivering digital PR campaigns and reactive activity, using client assets and topical stories/angles to secure media coverage.
• A genuine passion for digital PR, with the ambition to develop your career in this fast-evolving field.
• Motivated by KPIs and performance targets, with a strong drive to meet and exceed them.
• Account management experience – confident in aligning your work with client business goals and staying on top of relevant industry trends.
• Proactive in suggesting and exploring new strategies and tactics to evolve with the digital PR landscape.
• Naturally curious and tapped into the news cycle, pop culture, and the structure of the UK media.
• Confident reporting on performance, including monthly updates, emails, and client meetings and reviews.
• Bonus skills: Working knowledge of Python, and/or fluency in Spanish or German.

Why Distinctly?

We offer a supportive and inspiring working environment, with some great perks including:

• Agency-wide bonus scheme
• 28 days’ holiday
• Private health insurance
• Dedicated training budget and a strong focus on continuous development
• Sensible work/life balance
• Free breakfast, fruit, team lunches, and a wellness programme
• Opportunities to attend industry events and meetups
• A friendly, fun, and sociable team

Our office is based in Old Street, London, and we operate a flexible hybrid model – you’ll be required to attend the office two days per week.

To find out more about working at Distinctly, please have a read through our team handbook