Digital Media Specialist

Toronto Metropolitan University; Toronto; On-site; CAD 72,000 - 86,000; Part time

Job summary

Toronto Metropolitan University is seeking a Digital Media Specialist for Bridging Divides at the Global Migration Institute. The role focuses on content production for web and social channels, with design, technical and analytical support across digital media, site maintenance and data visualization.

You will work with a bilingual team, manage image assets, plan video production, and ensure a strong visual identity across channels.

Qualifications

• Completion of a post-secondary diploma in Visual and Creative Design / Interactive Media Development / Multimedia Design and Development / Communications Design or a related field.
• Experience with Adobe Creative Suite applications (InDesign, Photoshop, Illustrator, Premiere Pro, After Effects).
• Strong written and verbal communication skills and ability to work with cross-functional teams.
• Experience in video production and editing; ability to plan and execute digital campaigns.
• Strong project coordination and administrative abilities; attention to detail.

Responsibilities

• Provides support to the department with website improvements and maintenance; create project plans with deliverables and timelines.
• Provide technical support for website redesign: layout recommendations, image sourcing/cropping, QA testing, and debugging.
• Produce data visualization and oversee publication of site and podcast; manage domain, uploads, hosting and connections.
• Develop digital imagery for all channels to build visual identity.
• Maintain project schedules for digital production across web and social; gather feedback.
• Plan video production schedules; develop storyboards, interview questions, scripts and B-roll.
• Oversee image assets management, domain hosting, uploads, and acquire new assets.
• Provide analytics and admin support; report on performance of web and social media.

Skills

Strong written and verbal沟通 skills

Critical thinking

Interpersonal skills

Organizational skills

Time management

Prioritization skills

Project coordination

Administrative skills

Education

Post-secondary diploma in Visual and Creative Design / Interactive Media Development / Multimedia Design and Development / Communications Design or related field

Tools

Adobe Creative Suite

Adobe CQ

Web analytics

SEO

Job description

About Toronto Metropolitan

For more than 75 years, Toronto Metropolitan University (formerly known as Ryerson University) has been shaping the next generation of leaders through its uniquely innovative, entrepreneurial and career-focused approach to higher education. Driven by bold leadership, cutting-edge research and a deep commitment to academic excellence, TMU collaborates with students, faculties, staff and partners to push boundaries, reimagine solutions and create meaningful change in an increasingly interconnected world.

For a more in-depth understanding of our vision, core values and ongoing work, please see our academic plan. TMU welcomes those who have demonstrated a commitment to upholding the values of equity, diversity, and inclusion and will assist us in realizing the benefits of embedding these values into the work at every level and in every unit of the university. In addition, to correct the conditions of disadvantage in employment in Canada and to bring lived experiences to the work, we encourage applications from members of equity deserving groups that have been historically disadvantaged and marginalized, including First Nations, Métis and Inuit Peoples in Canada, First Nations Peoples in the United States, racialized people, Black people, persons with disabilities, women, and 2SLGBTQ+ people. Preference will be given to candidates with lived experiences as people from equity deserving groups, as well as experience working with these communities with which the University works every day. Please note that all qualified candidates are encouraged to apply and we welcome newcomers and immigrants to Canada.

In April 2022, the university announced its new name of Toronto Metropolitan University. Learn more about our next chapter.

About The Office Of The Vice- President, Research And Innovation

As Canada's comprehensive innovation university, Toronto Metropolitan University engages in scholarly, research and creative (SRC) activity that addresses real-world challenges to drive economic growth and improve quality of life for Canadians.

Our strong focus on innovation and evidence-based research has made us a preferred partner for government, industry, not-for-profit organizations, communities and individuals. Together, we are improving processes, developing new technologies and services, and creating new companies and social enterprises.

The Office of the Vice- President, Research and Innovation (OVPRI) establishes the strategic direction and oversees the administration of Toronto Metropolitan University’s scholarly, research and creative activity (SRC) enterprise, including grants administration, external funding, SRC policies, partnerships and collaborations, commercialization, and business development.

About Bridging Divides

The Migrant Integration in the Mid-21st Century: Bridging Divides research program is dedicated to building a new understanding of the challenges and opportunities that migrant integration poses for Canada (and all countries) locally and across borders.

The program’s unique interdisciplinary research design will drive leadership in the areas of citizenship and civic participation, the future of work, healthcare, and the responsible and ethical use of advanced technologies, including artificial intelligence, which is changing the way we work, live and interact. This intersectional approach will contribute to building communities and urban centres that are equitable, resilient and inclusive to migrants.

The program will focus on the urban context, including both large urban centres and small- and mid-sized cities, as these are the main destinations of both newcomers and settled immigrants.

The Opportunity

Bridging Divides is seeking a creative professional to join their team! While working closely with the Bridging Divides Bilingual Communication Specialist, and the Bridging Divides Social Media and Digital Content Assistant, The Digital Media Specialist will produce content for Bridging Divides at the Global Migration Institute web and social media. You will provide design, technical and analytical support for the institute’s website, social media, video production and other digital media matters. You will also be tasked with identifying, prioritizing and producing relevant content and communications collateral to help build and enhance the profile of Bridging Divides at the Global Migration Institute.

Key Responsibilities

• Provides support to the department with website improvements and maintenance to ensure Bridging Divides at the Global Migration Institute website is up-to-date, and create project plans with deliverables and timelines based on priority initiatives and target audiences.
• Provides technical support to the Manager on the redesign of Bridging Divides at the Global Migration Institute website including recommending web content layout, sourcing and cropping images, quality assurance testing and debugging of new scripts
• Produce data visualization projects and oversees the publication of Bridging Divides at the Global Migration Institute website and podcast, including all technical aspects of domain creation, digital uploads, external hosting and site connections.
• Develops digital imagery for all communications channels to continually build a strong visual identity
• Maintain and execute a project schedule for digital production for assigned content channels from web to social media, gathering feedback from BD and Global Migration Institute staff.
• Plan the production schedule for video projects. Develops storyboards, interview questions and scripts, b-roll music and supporting graphics.
• Oversees the data management and maintenance of all image assets (including all aspects related to domain creation, hosting websites externally, digital uploads and site connections), and procures new image assets as needed.
• Provide analytical and administrative support to the Manager, including using various analytics and tools to report on the performance of web, digital marketing and social media platforms.

Qualifications

• Completion of a post-secondary diploma in Visual and Creative Design / Interactive Media Development / Multimedia Design and Development / Communications Design or a related field.
• A minimum of 3 years of experience designing and developing web content, as well as overseeing development of web enhancements in a Content Management environment.
• Experience creating and designing digital, social media and print campaigns including posters, banners, signage, invitations, e-newsletters and/or mobile design, creating website wireframes, applying technical skills in graphic design.
• Experience in video production and editing.
• Experience with project coordination and administration to ensure timely delivery of quality work.
• Experience with Adobe Creative Suite, including InDesign, Photoshop, Illustrator, Premiere Pro and After Effects.
• Experienced with various applications and tools such as Adobe CQ, web analytics, search engine optimization,
• Strong written and verbal communication skills.
• Strong critical thinking, interpersonal, organizational, time management and prioritization skills.

Additional Information (OPSEU)

Position Number 20005604

Reports To Research Impact and Knowledge Manager

Department Bridging Divides- Office of the Vice- President, Research and Innovation (OVPRI)

Employee Group OPSEU

Vacancy Type Term

Work Location on-campus

Start Date September 28, 2026

End Date February 28, 2027

Hours of Work 36.25

Grade 10

Salary Scale $72,177.32 - $86,183.50

TA Specialist Shellee Huie

Posting Date September 14, 2026

Application Close Date October 20, 2026

This is a current vacancy

• Qualified OPSEU candidates will be considered before members of other employee groups.
• Equivalent experience or a combination of equivalent experience and education may be accepted in place of education.
• Applicants who do not meet all of the posted qualifications may, upon the University’s sole discretion, be considered to fill a vacancy on an underfill basis.
• As part of the selection process, candidates may be required to complete an occupational assessment.
• We will provide an accessible experience for applicants, students, employees, and members of the Toronto Metropolitan University community. We are committed to providing an inclusive and barrier-free work environment, starting with the recruitment process.
• All information received in relation to accommodation will be kept confidential.