Digital Media Marketing Specialist

Best Buy; Toronto; Remote; CAD 55,000 - 65,000; Full time

Job summary

A leading retail tech company in Ontario is looking for a Digital Media Marketing Specialist to manage sponsored products advertising. This remote-first position requires 2+ years in digital advertising and strong collaboration skills. Join a dynamic team focused on performance marketing and employee growth. Attractive benefits include flexible health programs and a pension plan.

Benefits

Employee discounts on tech

Flexible health benefits

TFSA and RRSP programs

100% matched company pension plan

Training programs for skill development

Qualifications

• 2+ years of digital advertising and/or retail media experience.
• Hands-on experience working in digital marketing platforms.
• Proven ability to collaborate and build relationships across departments.

Responsibilities

• Onboard and manage sponsored products campaigns.
• Analyze campaign data and work to optimize performance.
• Support and educate internal teams on sponsored products.

Skills

Digital advertising experience

Retail media experience

Excel skills

Data analysis

Communication skills

Tools

Amazon Ads

Criteo

Google Search Ads 360

Job description

Digital Media Marketing Specialist

Apply locations: 00000 Canadian Headquarters | Time type: Full time | Posted on: Posted 7 Days Ago | Job requisition id: R-45301

Are you passionate and excited about retail media?

As Best Buy Ads continues to grow, we are looking for the best and brightest retail media and advertising professionals to join our team. The digital media specialist is responsible for helping brands maximize their Best Buy sales through sponsored products advertising on our website and app.

The role requires a growth and results-driven mindset combined with a passion for performance marketing and client satisfaction.

The successful candidate must be in the Lower Mainland, BC, where we prioritize remote work, with occasional in-person meetings for strategic, collaborative, and social purposes.

Join our innovative team as a digital media specialist!

What you’ll do :

1. Onboard and manage sponsored products and sponsored brands campaigns, trafficking and optimizing them.
2. Manage sponsored products campaigns for core brands, working with the retail marketing team to set up and optimize campaigns to meet or exceed brand goals.
3. Act as a "go-to" expert on sponsored products and sponsored brands and the Criteo retail media platform for our retail marketing team.
4. Analyze campaign data and work in-platform to optimize clicks, CPCs, conversion rate, ROAS, revenue, SOV, product visibility, and campaign pacing.
5. Support and educate internal teams on sponsored products/brands via presentations, teach-outs, business reviews, and one-on-one support.

What we need :

1. 2+ years of digital advertising and/or retail media experience.
2. Hands-on experience working in digital marketing platforms (Amazon Ads, Criteo, or Google Search Ads 360).
3. Proven ability to collaborate and build relationships across departments and with clients.
4. Strong Excel, data analysis, and communication skills.

Why you’ll love it here :

• Remote-first work environment.
• Employee discounts on tech from day one.
• Flexible health benefits and wellness programs.
• TFSA and RRSP programs.
• 100% matched company pension plan.
• Training programs to build new and transferable skills.

About Best Buy

As Canada's destination for the coolest tech, Best Buy offers one of the best work environments in the country! Our culture is inclusive and fosters belonging, allowing employees to bring their whole selves to work.

We believe in a fair and inclusive hiring process. We encourage you to apply even if you do not meet all the requirements.

Join our amazing team! We are looking for people just like you.

Annualized base pay range: $55,000.00 - $65,000.00

Starting pay will consider skills and experience. Your pay can grow as you build your career with us.

Suite 102 - 425 West 6th Avenue, Vancouver, BC V5Y 1L3

About Us

Wondering is a great place to start. Let’s talk about what’s possible.

Best Buy Canada is one of Canada’s largest retailers, operating the Best Buy, Best Buy Mobile, and Geek Squad brands. We offer consumers a unique shopping experience with the latest technology and entertainment products, plus an expanded online assortment of lifestyle products at competitive prices.

Recognized as a 2023 winner of Canada’s Top 100 Employers, we excel in work atmosphere, employee engagement, and training and skills development programs.

Employees enjoy discounts and promotional pricing on a wide range of products, including TVs, refrigerators, luggage, and furniture, and get early access to new gadgets.

Employment opportunities are nationwide, including our Canadian Headquarters (CHQ) on the west coast, distribution centers, and over 150 retail store locations.

We aim to help customers enrich their lives and pursue passions through technology.