digital marketing specialist

Government of Canada - Western; Edmonton; On-site; CAD 50,000 - 70,000; Full time

Job summary

The Government of Canada is looking for a proactive individual to contribute to environmental projects through event development and marketing strategies. Responsibilities include preparing reports, conducting research, and publicizing activities aimed at achieving Canada’s net-zero target.

Responsibilities

• Develop all kinds of events for publicity, fundraising and information purposes.
• Prepare written material such as reports, briefs, website content.
• Publicize activities, workshops, meetings and coordinate special publicity events.

Job description

Work must be completed at the physical location. There is no option to work remotely.

Green jobs contribute to environmental preservation, conservation, and restoration. Learn more about green jobs .

This information was provided by the employer; it was not verified by Job Bank.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

Responsibilities

Tasks

• Develop all kinds of events for publicity, fundraising and information purposes
• Prepare written material such as reports, briefs, website content
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Write speeches, presentations and press releases
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Develop portfolio of marketing materials
• Design, conduct and analyze quantitative and qualitative research projects
• Conduct online marketing, E-commerce and Website promotions
• Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Develop and implement business plans
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support

About the company

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