Digital Marketing Manager - Toronto (Hybrid)

Lerners LLP; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A prominent law firm is seeking a Digital Marketing Manager to enhance their online presence and drive engagement across various platforms. This mid-level position requires 5-8 years of experience in digital marketing, with a focus on innovation and data-driven decision-making. Ideal candidates will have proficiency in SEO, social media advertising, and demonstrate strong communication and project management skills. The role offers competitive benefits and the opportunity to shape the firm's digital strategy.

Benefits

Competitive salary and benefits

Paid volunteer time

Referral bonuses

Qualifications

• 5-8 years of digital marketing experience, preferably in legal or professional services.
• Proficient in SEO, SEM, social media advertising, analytics tools, and content strategy.
• Strong portfolio demonstrating strategic thinking and execution.

Responsibilities

• Develop and execute social media strategies across platforms for lead generation.
• Create compelling content aligned with marketing campaigns and priorities.
• Manage digital budgets, track ROI, and report on campaign performance.

Skills

Digital marketing experience

SEO

Social media advertising

Analytics tools

Content strategy

Job description

Digital Marketing Manager - Toronto (Hybrid)

Join to apply for the Digital Marketing Manager - Toronto (Hybrid) role at Lerners LLP.

Description

With offices in London, Toronto, Strathroy, and Kitchener, Lerners LLP provides a full range of legal services throughout Ontario. Lerners maintains an attractive work environment with excellent support services and state-of-the-art technology. Our employees enjoy a fast-paced, supportive, and collegial culture. We seek individuals who take pride in their work and prioritize exceptional client service.

We have an exciting opportunity for a Digital Marketing Manager who can craft a compelling online presence, see the big picture, and execute effectively.

You will lead the firm’s digital strategy across platforms, shaping our online image in a bold and smart manner.

This role is ideal for someone who thrives on innovation, data-driven decision-making, and storytelling that connects.

This mid-level position offers opportunities to enhance brand visibility, drive revenue, and support business development.

Key Responsibilities

• Develop and execute social media strategies across platforms (LinkedIn, Instagram, Facebook, Podcasts, YouTube) for lead generation and engagement.
• Create compelling content aligned with marketing campaigns and firm priorities.
• Monitor trends and platform updates to keep the firm relevant.
• Use paid and organic digital campaigns to drive traffic and conversions.
• Manage digital budgets, track ROI, and report on campaign performance.
• Partner with teams to showcase thought leadership and client success stories.
• Audit and optimize website content for SEO and user experience.
• Oversee digital content creation (videos, blogs, infographics) for client acquisition and retention.
• Use analytics tools to monitor performance and optimize campaigns.
• Train staff on social media and content best practices.

Ideal Candidate Profile

• 5-8 years of digital marketing experience, preferably in legal or professional services.
• Proficient in SEO, SEM, social media advertising, analytics tools, and content strategy.
• Experience with CRM systems, website CMS, and AI tools is an asset.
• Strong portfolio demonstrating strategic thinking and execution.
• Excellent communication and project management skills.

How To Apply

Submit your application with an updated resume and cover letter via our career portal. Only shortlisted candidates will be contacted.

Benefits

• Competitive salary and benefits, including health, dental, vision, LTD, life insurance, and RRSP matching.
• Paid volunteer time, referral bonuses, and employee assistance programs.

Candidates must submit a portfolio of digital marketing materials demonstrating their skills.

Why Lerners?

We’re a reputable full-service law firm committed to diversity and inclusion. Join us to shape our digital presence and grow your career.

Accessibility & Inclusion

We support applicants of all abilities. Contact us at [e-mail] for accommodations.

If you’re a creative thinker ready to make an impact, we’d love to hear from you.